Building a Club for Luxury Brands

Building a Club for Luxury Brands

Assessment

Interactive Video

Business

University

Hard

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The video discusses the Luxury Network, a business club for high-end brands, focusing on affinity marketing to create partnerships and business opportunities. It highlights the network's global presence, especially in Asia, and the challenges faced in different markets. The network aims to expand further in Asia, leveraging its members' high-net-worth clients.

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3 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the luxury network enhance the brands of its members?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of high net worth clients in the luxury network?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the current markets where the luxury network is operating?

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