We Are a Growth Business: McDonald's CEO

The transcript discusses the challenges faced by the CEO of McDonald's, focusing on the need for continuous growth and addressing customer demands for healthier food options. It highlights Ray Kroc's philosophy that a business must be 'green and growing' to avoid becoming 'red and rotten.' The CEO emphasizes that meeting customer needs is crucial for the company's growth, especially in terms of offering healthier menu items.

What is the CEO's perspective on the relationship between growth and meeting customer needs?

In what way does the CEO suggest that customer demands for healthier options impact growth?