Case Study: Puma

Puma has successfully integrated sustainability into its financial reporting by focusing on quantifiable areas like water and greenhouse gas emissions. This approach revealed a significant economic value tied to these environmental impacts, prompting Puma to reconsider its business strategies. By analyzing financial spend and identifying potential savings, Puma has become a leader in sustainability, demonstrating the positive business benefits of accounting for the triple bottom line.

What were the two most easily quantifiable areas Puma focused on regarding their environmental impact?

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How much economic value did Puma have wrapped up in greenhouse gases and water?

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What potential benefits did Puma identify by analyzing their financial spend?

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In what way has Puma been a leading company in terms of sustainability?

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What is the significance of taking into account the triple bottom line for organizations like Puma?

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