Case Study: Puma

Puma has successfully integrated sustainability into its financial reporting by focusing on quantifiable areas like water and greenhouse gas emissions. This approach revealed a significant economic value tied to these environmental impacts, prompting Puma to reconsider its business strategies. By analyzing financial spend and identifying potential savings, Puma has become a leader in sustainability, demonstrating the positive business benefits of accounting for the triple bottom line.

What were the two most easily quantifiable areas Puma focused on regarding their environmental impact?

How much economic value did Puma have wrapped up in greenhouse gases and water?

What potential benefits did Puma identify by analyzing their financial spend?

In what way has Puma been a leading company in terms of sustainability?

What is the significance of taking into account the triple bottom line for organizations like Puma?