VOICED : Cafeteros high tech en Vietnam

Vietnam has rapidly become the second-largest coffee producer globally, thanks to technological advancements and strategic planning. The country's coffee industry has evolved significantly since its introduction by the French, with exports reaching nearly two million tons. Local company Trung Nguyen aims to expand globally, challenging competitors like Starbucks. Vietnamese coffee, known for its unique preparation, is gaining popularity, especially in Asia, where consumption is rising. With no export taxes, Vietnam is well-positioned for a coffee revolution.

¿Por qué algunos consumidores prefieren el café vietnamita sobre el de Starbucks?

¿Cómo se está posicionando Vietnam en la revolución cafetera a nivel mundial?