SmartMenu

The speaker shares their journey of trying to commercialize Smart Menu technology before joining the I Core program. Initially lacking the right framework and language, the program helped them realize their approach wasn't entirely misguided. By engaging with existing customers and asking new questions, they gained unexpected insights. The most significant change was in their business model's value proposition, learning that restaurant operators preferred regular customers over many first-timers. This discovery was crucial for their business strategy.

What new insight or understanding did you gain from this video?