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INTERVIEW: Magnus Jonsson talks about how Nivea is celebrating its 100th birthday...
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Business, History, Arts
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9th - 10th Grade
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Hard
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The video celebrates Nivea's 100th anniversary in the U.S., highlighting its historical journey from the creation of the first stable emulsifier in 1911 to its iconic blue branding. The celebration includes a special event at Vanderbilt Hall. Rihanna, as the brand's voice, enhances Nivea's presence through her U.S. tour, which is now moving to the UK.
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