Starbucks: From a Single Store to a Global Empire

Starbucks: From a Single Store to a Global Empire

Assessment

Interactive Video

Business

9th - 12th Grade

Hard

Created by

Jennifer Brown

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who was the Dutch immigrant that influenced the founding trio of Starbucks?

Gordon Bowker

Jerry Baldwin

Alfred Peet

Howard Schultz

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the original business model of Starbucks when it first opened?

A tea house

A fast-food restaurant

A coffee bean and equipment store

A sit-down cafe

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What inspired Howard Schultz to transform Starbucks into a European-style cafe?

A trip to Milan

A visit to a local Seattle cafe

A suggestion from Alfred Peet

A market research study

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which product did Starbucks introduce in 1995 that became a popular iced beverage?

Pumpkin Spice Latte

Frappuccino

Nitro Coffee

Cold Brew

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was one of the major challenges Starbucks faced during the Great Recession?

Increased competition from local cafes

A decline in international sales

A significant drop in stock price

A shortage of coffee beans

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a characteristic of Starbucks' coffee roasting style?

Blonde roast with a nutty flavor

Light roast with fruity notes

Dark roast with a hint of charred wood

Medium roast with a smooth finish

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What nickname has been given to Starbucks due to its roasting style?

Dark Delight

Burnt Brew

Charbucks

Starburnt

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