WorksheetsMy First Quiz
Total questions: 5
Worksheet time: 3mins
Name
Class
Date
1.
What does MMU stand for?
a)
Multimedia University
b)
Mickey Mouse United
c)
Minnie Mouse Universe
d)
Mad Man University
2.
Marketers prepare for determining their target markets by conducting target market...
a)
activities
b)
adjustments
c)
accounting
d)
advertising
3.
Sara has always wanted a horse, and she has finally saved enough money to buy one. In marketing terms, Sara is a
a)
market
b)
target group
c)
resource
d)
market segment
4.
When marketers sort customers psychographically, they divide them by
a)
likable traits
b)
lifestyle habits
c)
level of education
d)
loyalty to a brand
5.
When sellers offer one size fits all products that will appeal to most buyers, they are using
a)
mass production
b)
demographic segmentation
c)
market segmentation
d)
mass marketing
100 %
