WorksheetsTrust is a Must CR#17
Total questions: 16
Worksheet time: 8mins
Name
Class
Date
1.
Customer trust can give a business
a)
better credit terms
b)
a competitive advantage
c)
more effective advertising campaigns
d)
discounts on raw materials
2.
The key to business success is
a)
increasing sales on a quarterly basis
b)
creating new products
c)
beating the competition
d)
developing long-term customer relationships
3.
If a business fixes problems quickly and efficiently it is building trust by
a)
displaying technical competence
b)
being transparent
c)
keeping promises
d)
using customer information wisely
4.
When a company admits a mistake, apologizes and offers something free or discounted it is attempting to build customer trust by
a)
using customer information wisely
b)
keeping promises
c)
being transparent
d)
keeping information safe and private
5.
When a company delivers a product on time, it is building customer trust by
a)
keeping information safe and private
b)
keeping promises
c)
displaying appropriate knowledge
d)
being transparent
6.
If an employee is not sure whether to put the business or the customer first, they are facing what type of ethical dilemma
a)
consistency
b)
transparency
c)
loyalty
privacy
d)
loyalty
7.
A business has never had their clients credit card information lost or stolen from the business. They are building trust by
a)
keeping information safe and private
b)
displaying appropriate knowledge
c)
being transparent
d)
keeping promises
8.
To build trust a business should use customer information to
a)
share with other businesses
b)
make money
c)
send frequent emails
d)
personalize customer experiences
9.
Business is legally required to crate a privacy policy and
a)
have customers sign it
b)
publish it online
c)
share it with customers
d)
have it approved by the government
10.
When protecting customer privacy, a business has more ethical obligations than ___ obligations
a)
legal
b)
financial
c)
social
d)
organization.
11.
The best way to keep customer information safe and private is to
a)
keep it all in hard copy
b)
collect a little as possible
c)
use a data encryption program
d)
avoid selling products online
12.
Selling customer information is
a)
both illegal and unethical
b)
legal buy may be unethical
c)
illegal
d)
a very uncommon practice
13.
A grocery store keeping tack of customers' purchases through their loyalty cards; Facebook; these are examples of
a)
data encryption
b)
big data
c)
data security
d)
illegal data collection
14.
The ability to opt in or out of communications with a business is covered by which Fair Information Practice Principle?
a)
access/participation
b)
integrity/security
c)
choice/consent
d)
notice/awareness
15.
Customers should be able to view and update their personal information with ease is covered by which Fair Information Practice Principle?
a)
choice/consent
b)
access/participation
c)
enforcement
d)
notice/awareness
16.
Telling a customer if providing their information is voluntary or required is covered by which Fair Information Practice Principle?
a)
notice/awareness
b)
integrity/security
c)
enforcement
d)
choice/consent
100 %
