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WorksheetsSEM: Chapter 8 Review
Total questions: 18
Worksheet time: 11mins
Name
Class
Date
1.
For a product or service to be successful, customers must be able to obtain the product or service when and where they want it.
a)
True
b)
False
2.
Government policies abroad rarely affect the distribution of entertainment products to other countries.
a)
True
b)
False
3.
Walt Disney
a)
took advantage of worldwide markets as early as the 1930s
b)
experienced its greatest amount of international growth during WWII
c)
did not hire anyone outside of Disney to run the Disney distribution operations in Europe
d)
did not become a well-known brand outside of the United States
4.
Radio
a)
is an audio media form of communication
b)
has a unique place in the minds and hearts of sports fans and music lovers
c)
requires inexpensive equipment and is readily available
d)
all of these are correct
5.
Health, leisure time, and money are all driving forces in the recreation industry.
a)
True
b)
False
6.
Amateur athletes are paid for their performance.
a)
True
b)
False
7.
Movies are in peak demand
a)
in the spring
b)
in the winter
c)
in the summer
d)
in the fall
8.
Television became a major distribution channel for sports and entertainment by
a)
1920
b)
1930
c)
1940
d)
1950
9.
U.S. football is well suited for being broadcast on television because
a)
it has continuous activity
b)
each football play lasts for a long period of time
c)
each football play lasts for a short period of time
d)
there are so many time outs during the game
10.
Well produced Broadway-style plays and circus acts draw small audiences today.
a)
True
b)
False
11.
There are two major channels of distribution for sports and entertainment events - live and via media.
a)
True
b)
False
12.
____ provides the means to distribute an event to a large volume of people.
a)
Title IX
b)
Movie Preview
c)
Mass Media
d)
Art-House
13.
____ occurs when a movie is distributed nationally to a thousand or more theaters at the same time.
a)
Wide Release
b)
Release
c)
Movie Preview
d)
Mass Media
14.
A ____ is a combination of independent businesses formed to regulate production, pricing, and marketing of a product.
a)
Platform
b)
Cartel
c)
Venue
d)
League
15.
____ are types of delivery systems for delivering sports and entertainment events.
a)
Cartels
b)
Leagues
c)
Venues
d)
Platforms
16.
A business structure in which one company controls several different areas of the same industry is known as ____
a)
Integration
b)
Horizontal Integration
c)
Vertical Integration
d)
Parallel Integration
17.
Live performances are expensive to produce and always generate a large amount of revenue.
a)
True
b)
False
18.
Radio, television, and the Internet are examples of mass media.
a)
True
b)
False
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