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WorksheetsDigital Marketing Quiz - FR Level 2
Total questions: 10
Worksheet time: 5mins
The statement below takes the form of...
"Need a loan? Just apply now and very high guarantee that your application will go through!!
4.5%-6.5% interest per month depending on loan size!!
Apply today to get extra rm188 with your loan amount for free!!
No need to think so much, just click on this link à http://wasap.my/60172419519/Loan"
Hard Sell Approach
Soft Sell Approach
The statement below takes a form of...
"During the recent holidays, I made a trip back to Johor and my car broke down in the middle of a of nowhere.
I was a long way from my go to mechanic and being a female driver, I am always a little more cautious and mindful on the roads.
Fortunately, with the Etiqa Auto Assist App, I was able to pin my location and get my car towed to a workshop within the hour. All this for free! Such amazing service.
Now don’t have to worry whenever I experience car problems, all thanks to Etiqa!"
Hard Sell Approach
Soft Sell Approach
According to the Maybank's Social Media Policy, Maybank staff are allowed to:
Use the Maybank logo in their posts
Post on social media channels in a personal capacity
Create a Facebook page for the branch they work in
Post specific product rates in their social media posts
The purpose of including your personalised referral link in your social media posts is to:
Generate leads for products outside of your sales domain
Generate sales for products within your sales domain
The purpose of including your Whatsapp link your social media posts is to:
Generate leads for products outside of your sales domain
Generate sales for products within your sales domain
The posting below is the correct way to showcase returns without using specific interest rates in your online posts.
"I met my neighbor for a catchup session. He mentioned that he took my advice and applied for ASB financing.
It is really worth it, guaranteed good returns and your bank account will look really healthy in 3 years.
Apply for ASB financing and receive high dividends (up to 8%)
Call/whatsapp me now for more info: http://wasap.my/60124456545/ASBF
True
False
The posting below is the correct way to showcase returns without using specific interest rates in your online posts.
"My neighbor just took me out for lunch. We had a good catchup and he mentioned that he took my advice to take up a ASB financing solution.
He got close to RM4,000 in dividends this year!
That’s a pretty good return in 12 months. His monthly commitment for his ASBF product was around RM260.
If any of you would like to learn more about the benefits of ASB financing and the dividend payouts that you might receive, let’s catch up for a the Tarik: http://wasap.my/60124456545/ASBF
#ASBF #GoodDividends #MBBFutureReady
True
False
When posting a soft lead generation post on your social media channel, you should:
(Choose all selections that are correct)
Include the product’s name in the post
Include the benefits of the product in your post
Include the value of discount received when using the product in your post
Include an official image from Maybank's brochure
Which of the following rates can be included in your soft lead generation post?
(Choose all selections that are correct)
The ASB dividend payout value for 2018
The interest rates of Maybank products during the Four Season promotion period
The cashback value of Maybank's credit cards
The elements of a soft sell posting for Maybank products includes
(Choose all selections that are correct)
A personal element at the beginning of the post
Your personal referral link or whatsapp number
Relevant hashtags such as #MBBFutureReady and #MaybankdiHati
A personal element at the end of the post
