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WorksheetsQUIZ CHAP8
Total questions: 10
Worksheet time: 8mins
Name
Class
Date
1.
The most widely used tool for diagnosing the principle competitive pressures in a market is the:
a)
SWOT.
b)
Competitor Profiling.
c)
Five Forces Model.
d)
Market analysis.
2.
Which of the following is generally NOT considered a barrier to entry?
a)
The reaction of incumbent firms to rapid market growth.
b)
Strong brand preferences and a high degree of customer loyalty.
c)
High capital requirements and restrictive government policies.
d)
Strong “network effects” in customer demand.
3.
A company’s strategic plan:
a)
maps out the company’s history.
b)
links the company’s financial targets to control mechanisms.
c)
outlines the competitive moves and approaches to be used in achieving the desired business results.
d)
all of these.
4.
A company’s strategic vision describes:
a)
why the company does certain things in trying to please its customers.
b)
management’s storyline of how it intends to make a profit with the chosen strategy.
c)
management’s aspirations for the future and delineates the company’s strategic course and long-term direction.
d)
what future actions the enterprise will likely undertake to outmaneuver rivals and achieve a sustainable competitive advantage.
5.
Well-stated objectives are:
a)
quantifiable or measurable, and contain deadlines for achievement.
b)
clear, succinct, and concise so as to identify the company’s risk and return options.
c)
directly related to the dividend payout ratio for stockholder returns.
d)
all of these.
6.
Which of the below is not in the 5 forces model?
a)
Bargaining power of suppliers
b)
Bargaining power of buyers
c)
Threat of new innovation
d)
Threat of new entrants
7.
Strategy is to gain competitive advantage over its competitors - who is author of this statement?
a)
Sun Tzu
b)
Kenichi Ohmae
c)
Henry Minzberg
d)
Michael Porter
8.
What is the most widely used strategic tool?
a)
Five forces analysis
b)
PESTEL analysis
c)
SWOT analysis
d)
VRIO analysis
e)
SWOT-TOWS
9.
Competitive pressures on companies within an industry come from those:
a)
companies in other industries attempting to win buyers over to their substitute products.
b)
associated with the market maneuvering that goes on among rival firms in the industry.
c)
associated with the threat of new entrants into the marketplace.
d)
all of these.
10.
SWOT analysis combines ________.
a)
resources and capabilities
b)
external and internal analyses
c)
setting goals and developing plans
d)
political, economic, social, and technological
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