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Quizzical series - Marketing management

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

Online marketing is mostly useful for marketing of

a)

Savings account

b)

Credit cards

c)

Home loans

d)

NRI Deposit

e)

None of the above

2.

Gross selling means

a)

city to city sales

b)

selling with gross face

c)

Selling with grossed finger

d)

selling other product to existing customers

3.

Relationship marketing means

a)

selling to relatives

b)

selling by relatives

c)

After sale service

d)

gross selling

e)

none of these

4.

who is the father of modern marketing?

a)

Peter Drucker

b)

Philip Kotler

c)

Lester Wunderman

d)

Abraham Masloco

5.

web marketing involves

a)

selling web cameras

b)

web advertisement

c)

E-mail chatting

d)

browsing the web

6.

stages of PLC (product life cycle)

a)

Introduction

b)

growth

c)

maturity and decline

d)

all the above

7.

which method is useful for forecasting of a new product?

a)

Social test

b)

market test

c)

product test

d)

license test

e)

none of these

8.

modern method of marketing includes

a)

publicity on net

b)

advertise on net

c)

soliciting business through e-mail

d)

all of the above

e)

none of the above

9.

Which of the following is not a product of bank?

a)

Demat account

b)

bank building

c)

auto loan

d)

home loan

e)

none of these

10.

Direct marketing means

a)

Ads

b)

banners

c)

Face to face selling

d)

selling by all staff

e)

none of these