WorksheetsExperimental Design types
Total questions: 10
Worksheet time: 6mins
Name the Research Design
Before-after research design
After-only research design
Who am I??
After-only with control research design
after-only research design
Who am I?
Before-after with control research design
Before-after research design
A dry milk company believed its biggest problem was to get consumers acquainted with its product. Therefore, it put most of its promotional money into sampling campaigns, but it had no real knowledge of their effect.
- An experiment was devised whereby the experimental group was given samples of dry milk.
- Then the experimental group and the control group were both sent coupons for purchase of the dry milk at a discount at grocery stores.
- The coupons were coded to indicate whether they were sent to the experimental group or control group, and the number of coupons redeemed by each group was counted.
Name the research Design
Before-after with control research design
after-only with control research design
An experiment involving the measurement of the impact of a sugar beet seed promotional campaign on brand awareness might be configured with a control group.
Effect of experimental variable= (34.5 - 25.5) - (24.5 - 25.5)= (9%) - (-1%) = 10%
Name the experiment design
Before after with control research Design
Before after research design
- An experiment run by the National Broadcasting Company (NBC) illustrates this design.
- A carefully selected sample of 2000 male and female household heads from a metropolitan area was interviewed at two different times three months apart.
- Purchases during the preceding four week period of 22 different brands in ice cream categories were determined in each of the two interviews.
- In the first interview the percentage buying one or more of the brands was determined for the entire sample and used as the before measure.
- In the second interview the sample was separated into two sub-samples – those exposed to 5 television and magazine advertising of the products and those not exposed to the advertising.
Name the Research design
before after research design
before after with control research design
A sales manager requested the sales force to participate in the sales training programme and thereafter their sales performance was measured.
Name the Research Design.
after only with control research design
after-only without control research design
Researcher measured the sales after floating the free sample of shampoo.
Mention the research design
After only research design
before-after research design
Researcher measured the sale of old package and the sale of new package. Researcher came to the conclusion that effect of new packaging on Nivea has a positive impact. Mention the research design.
After-only research design
before-after research design
Research Design??
Before-After Research Design
Before-after with control research design
