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WorksheetsCHAPTER 3 MKT310
Total questions: 20
Worksheet time: 13mins
Types of public relations include Corporate Public Relations, Voluntary Public Relations, Government Public Relations and Consultancy Public Relations.
True
False
Public Affairs, Consumer Relations and Press Agentry are NOT part of the activities in corporate public relations.
TRUE
FALSE
Recruiting involves maintaining good governmental relations by initiating discussions, debates and the free interchanges of ideas to ensure mutual understanding.
TRUE
FALSE
Producing sound products or reliable services that don’t threaten the environment is part of Corporate Social Responsibility (CSR).
TRUE
FALSE
One advantage of becoming a socially responsible company is to promote human welfare by helping social systems adapt to changing needs and environment.
TRUE
FALSE
Voluntary public relations can be divided into three types namely Public Interest Voluntary Organization, Public Service-oriented Voluntary Organization and Public Product-oriented Voluntary Organization.
TRUE
FALSE
Role promotion, client service and fund raising are some of the public relations activities of the voluntary organization
TRUE
FALSE
The leader of the program should NOT have strong command of a particular language, good planning and strong management skills to ensure the success of the campaign of fundraising.
TRUE
FALSE
Corporate public relations consists of three departments namely Film Department, Broadcasting Department and Radio broadcast.
TRUE
FALSE
Main sources for fund raising include government grants, annual knock on the door appeals, telethons and special events.
TRUE
FALSE
All of the following are the activities of Corporate Public Relations, EXCEPT:
A. Public Affairs
B. Lobbying
C. Street Begging
D. Product publicity
Which of the following is (are) part of Corporate Social Responsibility (CSR)?
A. Compensating employees fairly and treating them justly regardless of the cultural environment you are operating.
B. Never offer overpriced or potentially dangerous junk in the guise of a high-quality products.
C. Restoring and protecting anything the organization might damage or threaten during business operations.
D. All of the above.
Which of the followings are the characteristics of a voluntary (non-profit) organizations. i. Self-Governing ii. Organized iii. Voluntary iv. Government-Sponsored
A. i, ii and iii
B. i, ii and iv
C. i, iii and iv
D. ii, iii and iv
All of the followings are public relations activities of voluntary organization, EXCEPT:
A. Role Promotion
B. Client Services
C. Fund Raising
D. Product Publicity
Which of the following are the main sources for fund raising? i. Corporate Sector ii. Government Grants iii. Bank Borrowings iv. Direct mail and letter box drops
A. i, ii and iii
B. i, ii and iv
C. i, iii and iv
D. ii, iii and iv
7) Which of the followings is NOT the activities in government public relations?
A. Informing constituents about activities of government agency
B. Ensuring active cooperation in government programs
C. Collecting donations from the general publics
D. Handling crisis
Which of the following are the main reason for using Public Relations Consultancies?
i. To handle ad-hoc assignments
ii. To provide specialist services such as house journal production and fund raising
iii. To earn extra income
iv. To plan and execute complete public relations program where their own staff do not have the capability
A. i, ii and iii
B. i, ii and iv
C. i, iii and iv
D. ii, iii and iv
All of the followings are the problems of Voluntary Public relations, EXCEPT:
A. Activities are not sustained or coherent
B. Low operating budget
C. Activities are well-planned in advance
D. Difficulty in getting full time volunteers
Which of the following is NOT the activities of Corporate Public Relations?
A. Consumer Relations
B. Marketing Communication
C. Family Relations
D. Information Service
Politician special officer is responsible on following:
I. press release
II. approval on foto of politician
III. speeches
IV. evant schedule
all the above
I,II,III
I,II,IV
II,III , IV
