wayground logo

Free Printable Worksheets

NEW

Font size

S
M
L
XL
Worksheets

Marketing Management

Total questions: 10

Worksheet time: 2mins

Name
Class
Date
1.

The exchange value of a product or service in its monetary value is known as

a)

Price

b)

Packaging

c)

Labeling

d)

Sales

2.

Which of the following is outdoor advertising media

a)

Newspaper

b)

Journal

c)

Radio

d)

Sky Writing

3.

Holistic marketing does not include:

a)

Relationship marketing

b)

Integrated marketing

c)

Internal marketing

d)

Digital marketing

4.

From among the following, identify the factor which does not form part of facilitating function of marketing?

a)

Financing

b)

Risk bearing

c)

Packaging

d)

Standardization

5.

Who among the following has propounded the classification of 4P's of marketing?

a)

James Culliton

b)

N.H.Borden

c)

Robert Lauterborn

d)

E.J.McCarthy

6.

Modern concept of marketing starts with:

a)

Purchase

b)

Storage

c)

Consumer research

d)

Promotion

7.

Specific offer designed to increase sales

a)

repeat customers

b)

publicity

c)

sales promotion

d)

ads

8.

Find the brand name

a)

MACDONALD

b)

MCDONALDS

c)

MACDONLDS

d)

MCDONLD

9.
A retailer decides to mark down all swimsuits in August. 
a)
Product Management
b)
Selling
c)
Distribution
d)
Pricing
10.
A television commercial stresses the benefits of buying a new protein bar.
a)
Marketing Information Management
b)
Selling
c)
Promotion
d)
Product Management