According to the textbook, most of your success in the marketing world will be determined by your personal traits.

Before a team can begin to act together, its members must first assign roles for each member.

A person can express opinions and feelings with words and through body language. Body language is usually the more accurate indicator of a person's true opinions and feelings.

A mental outlook toward people and situations

able to defend one's beliefs, rights, and ideas

effort made by a group working toward a common goal

decision reached by a group after a discussion

characteristics or behaviors

physical movements and actions that express thoughts and attitudes

intense interest or eagerness

desire and ability to start a task or project

techniques for working and relating well with others

a person's idea of his or her own worth

A(n) ______________ is a specific commitment that a team member makes with the entire team. Similar to a contract, it is a promise to complete a task within a certain time

Being accountable for one's actions, working without much supervision and always doing one's job are examples of personal traits called _______________ .

According to Marketing Essentials, when you listen to a customer's complaint, you should be empathetic, but your actions in response to the complaint must depend on your company's ____________________.

All the interpersonal skills that are essential to a marketing career deal with the relationship between marketing employees and their ________________ .

_________________ is an essential personal skill that involves learning to budget the hours in your day in order to meet your responsibilities.

Understanding what a person is saying and their frame of mind indicates you have ________________ .

Pointing out that your teacher is wrong about something is a very difficult situation that requires _____________ so you don't offend him and get on his bad side.

Mr. Scott, who is Adrienne's teacher, was explaining a new responsibility she wanted Adrienne to accept at school. As Mr. Scott spoke, Adrienne's pupils began to constrict. This indicated Adrienne was unhappy about the new responsibility.

Jim and Steve are students at King High School. Both students are reliable, well-eduated, and enthusiastic about their school. Jim, however, easily accepts new assignments or necessary schedule changes, while Steve sees such changes as crisis. Jim is the more appreciated student because he is more ______________ than Steve.

Brianna is a loan officer with Bank of Riverside. She is friendly to the bank's clients and always remembers their names. She listens carefully to the reason's for each client's loan request, and even if she has to deny a loan, she makes the client feel valued because she treats them with respect. These illustrations indicate that Brianna is highly skilled at fostering client's _______________ .

Caitlyn is a member of the ASB at King High School. She is well-known for her excellent ideas and for her ability to defend her ideas confidently and authoritatively. Caitlyn's readiness to stand up for herself can be described as _______________ behavior.