wayground logo

Free Printable Worksheets

Font size

S
M
L
XL
Worksheets

What is a Market?

Total questions: 45

Worksheet time: 22mins

Name
Class
Date
1.
What is a good? 
a)
Tangible items that have monetary value and satisfy your needs and wants
b)
Intangible items that have monetary value and satisfy your needs and wants
2.
What is a service?  
a)
Tangible items that have monetary value and satisfy your needs and wants
b)
Intangible items that have monetary value and satisfy your needs and wants
3.
What is a market?  
a)
All people who share similar needs and wants and who have the ability to purchase a given product
b)
the process of planning, pricing, promoting, selling, and distributing products to satisfy customers' needs and wants
4.
A consumer market consists of consumers who purchase goods and services for personal use.
a)
False
b)
True
5.
Industrial market is that includes all businesses that buy products for use in their operations
a)
True
b)
False
6.
Product, price, promotion, and place is called the....
a)
Marketing Mix
b)
Mix Marketing
c)
The Four Ps
7.
A target market is a group of _______ that the _______ has decided to aim its marketing efforts and ultimately its merchandise towards.
a)
Companies, Business
b)
Companies, Research
c)
Customer, Business
d)
Business, Customer
8.

When you buy a formal shirt for yourself to attend an interview, it is a ____ transaction.

a)

B2B

b)

B2C

9.

When your College buys the same formal shirt for you for placement preparations, it is a ____ transaction.

a)

B2C

b)

B2B

10.

When Airtel buys soft drinks for its staff-cafeterias, it is a ____ transaction.

a)

B2C

b)

B2B

11.

When you start an Interior-Decoration business and purchase a paint brush, it is a ____ transaction.

a)

B2B

b)

B2C

12.
Tangible goods, such as a baseball, or a cellphone.
a)
services
b)
wants
c)
product
d)
needs
13.
Intangible goods, such as a movie ticket or an insurance company.
a)
services
b)
goods
c)
wants
d)
services
14.

What is a consumer? This question has two correct answers.

a)

Someone who buys goods and services

b)

Can be and individual or a company

c)

Any items that a business uses to make goods and services.

d)

The person who works at the store where you buy groceries.

15.

The people who buy goods and services

a)

Customers

b)

Goods

c)

Publicity

d)

Producers

16.

Tangible objects and materials

a)

Durable goods

b)

Goods

c)

Nondurable goods

d)

Product

17.
All potential customers who will buy a product for personal use.
a)
consumer market
b)
business market
c)
target market
d)
Marketing mix
18.
Businesses that buy products to use in their operations; also called the business-to-business market (this can be abbreviated as b-to-b or b2b).
a)
consumer market
b)
business market
c)
target market
d)
Marketing mix
19.
An individual who buys products or services for personal use and not for manufacture or resale
a)
price
b)
product
c)
advertising
d)
consumer
20.
A group of people or companies who want a product or service and are willing and able to buy it.
a)
price
b)
product
c)
advertising
d)
market
21.

Consumer is....

a)

the person that sells

b)

the end user of the product

c)

the person who buys

22.

Bentley car is an example of product in which market?

a)

Service Market

b)

Mass Market

c)

Niche Market

23.

A small market for specialist products is called a

a)

Mass Market

b)

Small Market

c)

Special Market

d)

Niche Market

24.

A private individual who buys and uses goods and services

a)

Customer

b)

Consumer

25.

Banks operate in which type of market?

a)

B2B

b)

B2C

c)

B2B AND B2C

d)

Neither

26.

What market is concerned with PRODUCTS

a)

Goods

b)

Services

27.

Machinery and tools are examples of what types of goods

a)

Capital

b)

Goods

c)

Services

d)

Consumer

28.

Items bought in shops an online for you are which type of goods

a)

Capital

b)

Consumer

29.

The largest possible market for products is known as ...

a)

Mass Market

b)

Niche Market

30.

Which business model focuses on selling goods?

a)

Sales

b)

Advertising

c)

Marketing

31.

Which business model focuses on obtaining revenue from adverts and sponsors

a)

Sales

b)

Advertising

c)

Marketing

32.

SKY TV is an example of which business model(s)

a)

Sales

b)

Advertising

c)

Marketing

d)

All Three

33.

Which type of business make products specifically to meet the needs of customers

a)

Market-Orientated

b)

Product- Orientated

34.

Which type of business focuses on their areas of expertise to produce innovative products

a)

Market-Orientated

b)

Product-Orientated

35.

Often buys in High Volumes

a)

B2B

b)

B2C

36.

Involves promoting at trade fairs

a)

B2B

b)

B2C

37.

Buys in small quantities

a)

B2B

b)

B2C

38.

Customer focuses on price and benefit

a)

B2B

b)

B2C

39.

Lots of use of advertising and promotion

a)

B2B

b)

B2C

40.

Keen to negotiate, discounts, payments and delivery terms

a)

B2B

b)

B2C

41.

The decision to buy may be slow as made by several people

a)

B2B

b)

B2C

42.

Decision to buy may be on impulse

a)

B2B

b)

B2C

43.

Market research needed to find out wants and needs

a)

B2B

b)

B2C

44.
Which provides both goods and services?
a)
A babysitter
b)
A post office
c)
A bus driver
45.
A place where buyers and sellers come together
a)
goods
b)
services
c)
market

Similar Resources on Wayground

Consumer Bahavior seminar 2 Value Framework

50 questions

Consumer Bahavior seminar 2 Value Framework

quiz

Worksheet

•

1st - 5th Grade

UJIAN 1 PERNIAGAAN TINGKATAN 4

40 questions

UJIAN 1 PERNIAGAAN TINGKATAN 4

quiz

Worksheet

•

1st Grade - University

Midterm Exam_2-031

46 questions

Midterm Exam_2-031

quiz

Worksheet

•

1st Grade - University

Records Management Process in Business Organizations (ISO 15489)

40 questions

Records Management Process in Business Organizations (ISO 15489)

quiz

Worksheet

•

1st Grade - University

Accounting Game

50 questions

Accounting Game

quiz

Worksheet

•

KG - Professional Dev...

Dita anggraeni (03) Marketing

41 questions

Dita anggraeni (03) Marketing

quiz

Worksheet

•

2nd Grade

HM12 QUIZ MIDTERM

40 questions

HM12 QUIZ MIDTERM

quiz

Worksheet

•

KG - Professional Dev...

MIDTERM IN ENTREPRENEURIAL MANAGEMENT

40 questions

MIDTERM IN ENTREPRENEURIAL MANAGEMENT

quiz

Worksheet

•

2nd Grade