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Social Media Marketing & Advertising

Total questions: 15

Worksheet time: 11mins

Name
Class
Date
1.

What is Social Media Marketing?

a)

The use of newspapers magazines or commercials to promote your business.

b)

The use of signs and posters to promote your service or product

c)

The use of social media platforms and websites to promote a product or service.

d)

The use of Snapchat or Facetime

2.

How does Social Media Marketing help small businesses?

a)

It saves marketers tons of money on advertising.

b)

It increases the chance of getting a bigger reputation.

c)

It drives them to succeed more.

d)

It is easier to be more creative.

3.

what is the most commonly used social media?

a)
b)
c)
d)
4.
This is any online platform that allows people to share ideas, content, thoughts, and develop relationships.
a)
Advertising 
b)
Social Media
c)
Publicity
d)
Marketing
5.
Unlike traditional media, customers and others can use social media to:
a)
communicate directly with businesses and organizations.
b)
avoid receiving any kind of promotional message. 
6.

Expand sales & audience is considered a reason to use social media marketing

a)

True

b)

False

7.
Customers and potential customers can communicate directly with each other but they cannot communicate directly with the business or organization.
a)
True
b)
False
8.
Which term refers to a group of customers who share common wants and needs?
a)
fan base
b)
market
c)
demographic
d)
population
9.
Which is NOT an example of mass media?
a)
television
b)
radio
c)
newspapers
d)
textbooks
10.

what is Marketing?

a)

Promoting and selling products or services

b)

Buying fruit and vegetables

11.

Specific offer designed to increase sales

a)

repeat customers

b)

publicity

c)

sales promotion

d)

ads

12.

One promotional advertising message broadcast on tv or radio

a)

communication

b)

competitor

c)

public relations

d)

commercial

13.

Suggestive selling and group sales is a type of

a)

personal selling

b)

market campaign

c)

brand

d)

target market

14.

specific groups of people with a similar profile, allowing marketers to target their messaging

a)

social media channels

b)

market segmentation

c)

market research analysis

d)

product distribution

15.
Promotion means - 
a)
any form of communications that is used to persuade people to buy a company's product.
b)
to move from one place to another
c)
to promote
d)
when students advance from one level to the next