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w3 Magic quiz

Total questions: 16

Worksheet time: 8mins

Name
Class
Date
1.

From the list below, identify which factor does not form one of the six key areas of a PESTEL analysis.

a)

Technological changes

b)

Political changes

c)

Environmental changes

d)

Socio-cultural changes

2.

Barriers to entry affect the ability of firms outside the industry to enter and take advantage of profit opportunities. Which of the following is not an example of such a barrier?

a)

The relative size of existing firms in the industry

b)

Product differentiation

c)

Switching costs

d)

Economies of scale

3.

In Porter's five forces model, what is meant by the term 'substitute'?

a)

A substitute is something else consumers would rather spend their money on

b)

A substitute is a rival firm offering the same products

c)

A substitute is an alternative product or service that performs the same function for the consumer

d)

A substitute refers to an alternative manufacturing process

4.

PESTEL is an analytical tool which helps to undertake

a)

An internal analysis.

b)

An external analysis.

c)

A competitor analysis.

d)

A strategic analysis.

5.

A framework that identifies five forces that determine the profit potential of an industry and shape a firm’s competitive strategy. It's a definition of

a)

PESTEL framework

b)

Level-5 leadership pyramid model

c)

SWOT framework

d)

Five forces model

6.

Porter’s five forces model can be further enhanced if one also considers...

a)

role of complements

b)

coopetition

c)

competitive industry structure

d)

exit barriers

7.

To understand competitive behaviour & performance within an industry, we can map the industry competitors into strategic groups

a)

True

b)

False

8.

In periods of industry high growth, consumer demand rises and price competition among firms frequently increases

a)

True

b)

False

9.

Which one of the following is NOT an example of the exit barrier

a)

economies of scale

b)

emotional attachments

c)

employee health care

d)

retirement benefits

10.

Powerful suppliers may constrain your profits if they charge higher prices.

a)

True

b)

False

11.

Which of the following is not one of Porter's Five Forces

a)

The threat of new entrants

b)

Optimization of shareholder wealth

c)

Bargaining power of buyers

d)

The rivalry of Existing Competitors

12.

One sure way to guarantee long term profitability is to eliminate your rivals and take advantage of the resulting profit windfall.

a)

True

b)

False

13.

Substitute offerings can lure customers away from your products/services.

a)

True

b)

False

14.

One way to neutralize supplier power is to make the specifications for what you purchase from them so unique that they will only be able to sell it to you.

a)

True

b)

False

15.

A product, service, or competency that adds value to the original product offering when the two are used in tandem is a definition of...

a)

mobility barriers

b)

complementor

c)

customer switching costs

d)

complement

16.

Samsung and Google cooperate as complementors to compete against Apple's strong position in the mobile device industry, while at the same time Samsung and Google are increasingly becoming competitive with one another. This scenario best illustrates the process of

a)

perfect competition

b)

conglomeration

c)

monopolization

d)

co-opetition