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Grade 11 Quiz for Midterm

Total questions: 10

Worksheet time: 5mins

Name
Class
Date
1.

It refers to information gathered directly from the respondents who answered set of questions.

a)

A. Primary research

b)

B. Secondary research

c)

C. Survey

d)

D. Data gathering

2.

It is the most common way to gather primary research with the use of questionnaires or interview schedule.

a)

A. Interview

b)

B. Focus group discussion

c)

C. Survey

d)

D. Data gathering

3.

It is the traditional method of data collection which is normally done on a personal manner with the respondents.

a)

A. Personal interview

b)

B. Focus group discussion

c)

C. Survey

d)

D. Data gathering

4.

It is a set of controllable and interrelated variables composed of product, place, price and promotions that a company assembles to satisfy a target group better than its competitor.

a)

A. Price

b)

B. Marketing Mix

c)

C. Goods

d)

D. Packaging

5.

The amount of money that a customer pays for to enjoy it.

a)

A. Price

b)

B. Marketing Mix

c)

C. Product

d)

D. Packaging

6.

The 4M’s of production are as follows except ONE.

a)

A. Management

b)

B. Manpower

c)

C. Method

d)

D. Machine

7.

It is a replica of a product.

a)

A. Prototype

b)

B. Product description

c)

C. Business Model

d)

D. Suppliers

8.

Statement I- Skills and expertise is not important in considering manpower.


Statement II- Benefits are the reasons why customers will decide to buy the products.

a)

A. Only Statement I is true.

b)

B. Only Statement II is true.

c)

C. Both Statements are true.

d)

D. Both Statements are false.

9.

Statement I- Educational qualifications and experience is one of the criteria in considering manpower.


Statement II- Product to produce is one of the factors to be considered in method or production method.

a)

A. Only Statement I is true.

b)

B. Only Statement II is true.

c)

C. Both Statements are true.

d)

D. Both Statements are false.

10.

Statement I- In selecting the type of equipment to purchase, the entrepreneur may consider cost and capacity of the equipment.


Statement II- The purpose of a product description is to supply customers through details around the features and benefits of the product.

a)

A. Only Statement I is true.

b)

B. Only Statement II is true.

c)

C. Both Statements are true.

d)

D. Both Statements are false.