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WorksheetsTopic 7: Information Technology in Franchising
Total questions: 15
Worksheet time: 10mins
Which one is NOT the important component in the franchising business?
Cloud Computing
Security
Storage
Telemarketing
The Internet is....
that enables only staff to share information
communicate with each other.
the globally-connected network of computers
that enables people to share information
the nationally-connected network of computers
An intranet is a local or restricted network that disables people to store, organize, and share information within an organization.
True
False
An extranet is a web portal that is accessible by an organization and its external vendors, partners, customers, or any other users that require access to restricted information.
True
False
The intranet improves internal communication in term of :
Teams can have close discussions
Individuals can share knowledge
Leadership can stay in touch
Communication flows one-ways
Departments can provide updates
Choose the benefits of the intranet in the franchising business.
Helps franchisees find information
Encourages knowledge sharing
Reduces emails and meetings
Improves employee engagement
Choose the drawbacks of intranet in a franchise business.
Less Information Security Risk
High Personal Interaction
Costly and timely implementation
Less Time-consuming information search
a powerful software program that makes it easy to find information on the Internet
relational database
search engine
table
record
How does not franchise business move from the traditional distribution system to the eCommerce franchise setup?
Pure-play Franchisor
Pure-play Franchisee
Shared Franchisor
distributed eCommerce
In pure-play franchisor model allows franchisees to face the same challenges of any other online business: licensing, setting up and operating an e-commerce platform.
True
False
In pure-play franchisee, the franchisor grants multi-channel rights to franchisees, such as:
own transactional web stores
maintain a local catalogue
follow national promotions
The shared e-commerce model is a variation of the pure-play franchisor model.
True
False
Which considerations are true about franchise e-commerce.
Developing an effective strategy for e-commerce does not come without intimidating challenges.
Before organizations embark on the best online business model, they should weigh several factors.
Companies should consider a framework that allows for constant adjustments at all levels.
