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Prelim for Agricultural Marketing

Total questions: 20

Worksheet time: 19mins

Name
Class
Date
1.

A latin word which means merchandise or trade or a place where business is conducted.

a)

marcatos

b)

mercatos

c)

marcatus

d)

marcetus

2.

It refers to something that has organization and dimension – shape, size and design; and which is evolved for the purpose of performing a function

(a)  

3.

The market structure determines the market conduct and performance.

a)

True

b)

False

4.

It refers to those organizational characteristics of a market which influence the nature of competition and pricing, and affect the conduct of business firms.

(a)  

5.

An understanding and knowledge of the market structure is insignificant for identifying the imperfections in the performance of a market.

a)

True

b)

False

6.

It refers to the economic results that flow from the industry as each firm pursues its particular line of conduct.

(a)  

7.

For a satisfactory market performance, the market structure should keep pace with the following changes, except:

a)

Production pattern

b)

Demand pattern

c)

Supply pattern

d)

Technological change in Industry

8.

Marketing connotes a series of activities involved in moving the goods from the point of production to the point of consumption.

a)

True

b)

False

9.

It means activities aimed at the use of natural resources for human welfare.

(a)  

10.

According to _________ the study of agricultural marketing, comprises all the operations, and the agencies conducting them, involved in the movement of farm-produced foods, raw materials and their derivatives.

a)

Thumsen

b)

Thomsin

c)

Thomsen

d)

Thomson

11.

This method is common in villages, for farmers are indebted to the local money lenders.

a)

Mughum Sale Method

b)

Moghum Sale Method

c)

Moghom Sale Method

d)

Mugham Sale Method

12.

By this method, prices are fixed by mutual agreement. and this method is common in unregulated markets or village markets.

a)

private negotiation

b)

private bid

c)

private deal

d)

private sale

13.

Marketing process wherein buyers and sellers come together, goods are transferred from seller to buyer, and the possession utility is added to the commodities.

a)

trading

b)

barter

c)

market selling

d)

buying and selling

14.

It is an important marketing function in the present-day marketing of agricultural commodities.

(a)  

15.

Risks in Storage includes the following, except:

a)

Price Risk

b)

Quality control

c)

Quality loss

d)

Quality Deterioration

16.

Grading increase the cost of marketing by minimizing the expenses on the physical inspection of the produce, minimizing storage loses.

a)

True

b)

False

17.

It is a marketing function which facilitates the movement of produce.

a)

Fixed Grading and Mandatory

b)

Permissive Grading and Variable

c)

Grading and Standardization

d)

Centralized Grading

18.

Grading reduces the cost of marketing by minimizing the expenses on the physical inspection of the produce, minimizing storage loses.

a)

True

b)

False

19.

It adds the time utility to products

a)

storage process

b)

storage management

c)

storage function

d)

storage development

20.

It prolongs the storage quality of the products by providing protection from the ill effects of weather, specially for fruits, vegetables and other perishable goods.

a)

handling

b)

transporting

c)

exporting

d)

packaging