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WorksheetsFashion Final
Total questions: 25
Worksheet time: 13mins
People wear clothes to satisfy physical needs, psychological needs and social needs.
True
False
Home furnishings are a part of fashion.
True
False
Which of the following elements of color refers to the brightness or dullness of a color?
Hue
Value
Intensity
What war influenced fashion in the 1940's?
World War I
World War II
Revolutionary War
Fashion plays a small role in the business/marketing industry
True
False
The 4 segments of market segmentation are: demographics, realistics, geographics, and behavioristics
True
False
A target market is the specific group of people that a business is trying to reach.
True
False
Refers to the way products are distributed and their system of delivery.
Product
Place
Price
Promotion
Refers to what a company is offering for sale to customers to satisfy their needs and wants.
product
price
place
promotion
Receiving coupons as I walk into the Coach Outlet is an example of:
price
product
promotion
place
The process of developing , promoting, and distributing products to satisfy customers' needs and wants
marketing
marketing concept
promotion
marketing mix
LeBron James mentioning that he loves the new Nike jogger sweatpants on his insta-story is an example of:
sales promotion
public relation and publicity
advertising
The planning, buying, and selling of fashion apparel and accessories to offer the right merchandise blend to meet consumer demand
fashion marketing
fashion merchandising
fashion segmentation
Any form of communication that a business or organization uses to inform, persuade, or remind people to buy its product
product
price
promotion
place
Which is NOT a main merchandise category in apparel?
Men's
Women's
Athletic
Children's
If I purchase a blender from my house, that would be considered a softline
True
False
Trendsetters, or individuals who are the first to wear a new style, after which the fashion is adopted by the general public.
Fashion leaders
Fashion adopters
Trickle up theory
Fashion fad
1960's a fashion consisting of clothing from Middle and Far East, bright colors, peasant embroidery, cheesecloth, and safari jackets
grunge
punk
hippie
feminist
the organized effort to establish equal social, economic and political rights for women
grunge
feminist
punk
hippie
style started by the youth culture of the Pacific Northwest region, it is messy, uncombed and disheveled.
disco
grunge
punk
hippie
ntentionally torn clothes by young people with limited income, such as students or the unemployed
new look
grunge
punk
dandyism
fashion included gold lame, leopard print, stretch halter and clothing that glowed.
disco
hippie
dandyism
new look
style of dress for men that celebrated elegance and refinement
disco
new look
dandyism
grunge
ong hemlines, narrow shoulders, tightly fitted bodices with long, full skirts in the 1940's and 1950's
new look
dandyism
disco
hippie
The 5 elements of visual merchandising include all except:
color
focal point
tell a story
height
