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WorksheetsTypes of the situations
Total questions: 5
Worksheet time: 3mins
1. Brands invest heavily to advertise during big sport events to take advantage of:
A. The sport situation
B. The communication situation
C. The disposal situation
D. None of the above
2. Walls ice cream sells cone packaging at the park, instead of big plastic boxes, because the brand wants to facilitate customers in:
A. The communication situation
B. The disposal situation
C. The usage situation
D. None of the above
3. New World Hotel charges 30,000 VND for a bottle of La Vie water, which normally costs 5,000 VND at the super market. The hotel can do this because of:
A. The communication situation
B. The purchase situation
C. The disposal situation
D. None of the above
4. Starbuck reduces the price for customers who bring their own cup. The brand leverages on the customers’ concern for:
A. The communication situation
B. The purchase situation
C. The disposal situation
D. None of the above
5. Durex advertises heavily before Valentine’s Day to take advantage of:
A. The communication situation
B. The purchase situation
C. The usage situation
D. Al of the above
