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SOM

Total questions: 6

Worksheet time: 5mins

Name
Class
Date
1.

What is the consumer journey of an Omni-Channel client?

a)

Explore, Share, Shop, Purchase, Loyalty & After Sales

b)

Shop, Explore, Purchase, Loyalty & After Sales, Share

c)

Share, Explore, Shop, Purchase, Loyalty & After Sales

d)

Explore, Shop, Purchase, Loyalty & After Sales, Share

2.

Benefits of Omni-Channel Retail

(Choose the correct answers)

a)

Drive Traffic

b)

Awareness

c)

Enhance Client Satisfaction

d)

Achieve Higher Sales Revenue & Profits

e)

Acquire New Clients, Build Loyalty & Increase Retention

3.

What is the objective of Serving our Clients?

a)

To provide a first class Sephora Client experience to increase sales & long-term consumer loyalty

b)

To provide an engaging and personalised Sephora Client experience at all times leading to increased conversion rate & long-term consumer loyalty

c)

To provide basic services in ensuring Sephora Client experience

d)

To provide seamless Sephora Client experience at certain times leading to increased conversion rate & long-term consumer loyalty

4.

Under Sephora Experience 101, what is under GET? (Choose the correct answers)

a)

Get me & treat me as a friend

b)

Greet clients & smile

c)

Welcome clients & appreciate them

d)

Watch & listen to their needs

e)

Approach clients & introduce yourself

5.

What does B.E.S.T service stand for?

a)

Basket add on, Extended Service, Surprises with additional offers of free services/samplings, Teasers of upcoming offers & newness

b)

Basket add-ons with S+ items, Extended loyalty, Surprises with additional offers and newness, Teasers of upcoming offers

c)

Basket add-ons with S+ items, Extended services by signing up members, Surprises with samplings, Teasers of upcoming offers and newness

d)

Basket add-ons with S+ items, Extended loyalty by signing up members, Surprises with additional offers and newness, Teasers of upcoming offers and newness

6.

Cast members must treat & serve every client fairly and with respect

a)

False

b)

True

c)

Not sure