WorksheetsMarketing 20 - 2
Total questions: 15
Worksheet time: 8mins
When a country's economy grows and develops, global trade is increased because the country is able to
impose trade restrictions on other countries.
export its products to other countries.
disregard international transportation laws.
avoid external business risks of world trade.
Whenever Jamie runs out of change, she helps herself to a little money from the business's petty cash fund. What Jamie is doing is
unethical
reasonable
justified
impartial
What occurs when prejudiced beliefs lead to biased actions?
Impartiality
Stereotypes
Discrimination
Justice
Which of the following is an example of a social media activity that could result in reputational risk:
Ryan likes a friend's post about competing in and winning a fishing tournament
Tara posts several negative comments about a girl she doesn't like on Instagram
Sage updates her profile photo, but her mother disapproves and makes her remove it.
Akim sends a funny Snapchat video to a friend who enjoys it and sends one back
Which of the following demonstrates a salesperson's empathy for customers:
Giving customers reasons to purchase a good or service
Creating a favorable impression with customers
Showing an understanding of customers' feelings
Selling customers an item to go with what they already bought
Meaghan pressures her coworkers to go along with her ideas at work, even if they have their own ideas. She even threatens or insults coworkers if they don't agree with her. Meaghan is showing __________ behavior
motivated.
aggressive.
assertive.
passive.
When a business conducts an environmental scan, which of the following issues is a political factor that it should consider:
Shifts in consumer lifestyles
Fluctuation of unemployment rates
Changes in regulation
Widespread use of wireless devices
An entrepreneurial business owner must
dislike business planning.
be independently wealthy.
desire regular 40-hour work weeks
have an adventurous spirit
Every pay period, Amanda places $100 from her paycheck into a savings account that earns 4.5% interest. In this situation, money functions as a
medium of exchange.
store of value
form of barter
measure of income
A critical aspect of financial planning involves
obtaining several credit cards
saving money for unexpected situations
investing money in high-risk securities.
setting broad financial goals
What type of deposit-taking institution is owned by its members or customers?
Credit union
Investment bank
Full-service broker
Discount broker
One of the purposes of providing orientation for new employees is to
fulfill government requirements.
get the employees off to a good start
assess the employees' job progress
assign the employees to appropriate jobs
The Norton Company conducts a survey to obtain feedback about the quality of its goods and services from the people who use them. The reason for conducting the survey is to
predict the feasibility of a product idea
obtain demographic data
determine customer-satisfaction levels
learn about trends in the marketplace
Which of the following survey response methods is the most difficult for researchers to code for evaluation:
Force-choice
Closed-end
Open-ended
Scale-response
The Fragrantly Yours Flower Shop determined that it sells between 35 and 50 dozen red roses each week. What measure is the flower shop using to analyze product sales?
Mode
Average
Median
Range
