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WorksheetsSales and Marketing
Total questions: 10
Worksheet time: 5mins
ข้อใดไม่ใช่ ภาระหน้าที่ของSales ในการทำ group sales
hosting clients during their stay
invite client on a site tour
establish group block
prepare and issue sales contracts in timely manner
บทบาทของSalesที่มีต่อชุมชน คือ
Conducting site tours
Development of personal relationships for business related purposes
Coordinating and communicating special community requests with affected hotel departments
Planning hotel's sales and marketing strategy
ข้อใดไม่ใช่การจัดแบ่ง Market segmentation ของ แผนก Sales by Market
Meeting Planners
Corporate
SMERF
Long Term Stay
Consortia คือ
Using Global Distribution Systems
Potential guests who arrive at hotel without appointments
largest customers of many hotels
Fastest growing distribution channel
Negotiated Rate คือ
the actual number of rooms purchased by a client
blackout date
a special room rate offered for a fixed period of time
receiving commission from hotel
ข้อใดไม่อยู่ในขั้นตอน Sales Phase
Bid
Pickup
Block
Attrition
ข้อใดอยู่ในขั้นตอน Postsale Phase
complete the sale proposal and submit on time
establish room rates
review the final bill
monitor client's block
ข้อใดไม่ใช่ Sales and Marketing tools
Client appreciation activities
website
public relation
ข้อใดไม่ใช่ STAR Report
Occupancy, ADR, REVPAR, market share
Hotel voluntarily submits financial data to Smith
Poor room mix for the market
the potential sales volume generated
ข้อใดคือ เป้าหมายของ STAR Report
combines operating data submitted by selected competitors
know the strength of hotel in comparison with selected competitors
summarizes group sales made by the sales and marketing department
indicates actual sales volume generated by the sales and marketing department in the future
