Examine a traffic-building technique used by JOOX management in the following examples.

JOOX rewards its users with a premium VIP subscription for 1 month for each customer they refer to download the app.

Examine a traffic-building technique used by JOOX management in the following examples.

JOOX forms a strategic partnership allowing JOOX to utilise DSTV email list and “from” email address in order to persuade customers to add JOOX Family Plan to their DStv subscription.

Which digital marketing plan tactic should JOOX management consider when using search engine optimisation as a traffic building technique?

Which digital marketing plan tactic should JOOX management consider when using pay per click as a traffic building technique?

Which digital marketing plan tactic should JOOX management consider when using banner adverts as a traffic building technique?

Which digital marketing plan tactic should JOOX management consider when using affiliate marketing as a traffic building technique?

Which digital marketing plan tactic should JOOX management consider when using viral marketing as a traffic building technique?

Suggest the correct traffic building tactic mix that JOOX management should consider when they have a low cost marketing budget.

Examine a traffic-building technique used by JOOX management in the following examples.

JOOX starts a YouTube advertising campaign whereby their advert appears before a video for 5 seconds before the audience can click skip.