WorksheetsCHAPTER 5 - SOCIAL MEDIA
Total questions: 18
Worksheet time: 9mins
Name 6 classification of social media
Blogger, social networking, virtual social worlds, collaborative platforms, content sharing, virtual gaming worlds
Blogs, social networking, virtual social worlds, condusive platforms, content sharing
Blogs social networking, virtual social worlds, collaborative platforms, content sharing, virtual gaming worlds
ENTROPIA UNIVERSE is the example of ___________________
Blog
Virtual gaming world
Collaborative platform
Social networking
The social media landscape consists of _______________ , playing, networking, buying , localization and publishing
Sharing
Paying
Buying
Localization
Cavazza (2012), divides social media into __________________categories
two
three
six
five
We are referring Wikipedia to search for certain information. Unlike Chinese, they are familiar with ____________
Renren
Baidu Baike
Penyou
Daodao
Kietzmann et al. (2011) propose a honeycomb framework of _____________ functional block of social media
two
three
seven
six
Which one of these statements is incorrect about eWOM
any positive or negative statement made by potential, actual, or former customers about a product or company
Informal communication via the Internet addressed to consumers and related to the goods or services or the sellers
Online WOM communication is known as eWOM
tripadvisor platform is one examples of eWOM
In term of relationship between seller and customer, which one is more stronger?
eWOM
WOM
Various eWOM channels are organized according to communication scope and level of interactivity. So, from the list which platform is more interactive ?
Blogs
Websites
Social Networks
Communication factors influencing eWOM are below, EXCEPT for
Motives, Appearance, Credibility, Expertise
Reaction, Accuracy, Timeliness, Completeness
Characteristics, Experience, Cognition, Response
Homiphily, Trust, Tie Strength
Google Plus
Orkut
Skype
Telegram
Picassa
Info Jobs
Quizziz
Google Keep
vimeo
vulture video
dayle videos
picasa
gdrive
picview
What is the popular social media?
Youtube
messenger
