NEW
Font size
WorksheetsBusiness of Retail - Post Test Practice D
Total questions: 35
Worksheet time: 19mins
What type of display is shown in this image, commonly located at the end of an aisle to highlight featured products?
Cross-merchandising
Seasonal display
Endcap
Floor stack
This image shows small, inexpensive items placed near the checkout area to encourage last-minute purchases. What is this strategy called?
Bulk display
Impulse buy
Upselling
Shelf extension
A retail setup designed around a holiday theme and only used for a short time. What type of display is this?
Endcap
Interactive signage
Seasonal display
Permanent fixture
A system where customers can shop in-store, online, and through apps, all integrated smoothly. What strategy does this represent?
Mobile-only retail
Direct marketing
Multichannel
Omnichannel
a store’s use of cameras, locked cabinets, and security tags. What retail practice is this an example of?
Visual merchandising
Anti-theft measures
Customer service
Price auditing
This contains product and pricing info, typically scanned at checkout to speed up the transaction?
SKU Number
Barcode
RFID Tag
PLU Code
A display with mannequins wearing styled outfits in a real-life setting. What is this merchandising strategy called?
Lifestyle display
Product presentation
Impulse display
Seasonal setup
a map that guides where products should be placed on shelves to maximize sales. What is this tool called?
Floor chart
Merchandise adjacency
Planogram
Store schematic
These tags are used in clothing stores that explode ink if forcibly removed. What type of security measure is this?
Magnetic strip
Ink tag
RFID tag
PLU tag
A selling technique is the employee in this image using by recommending an additional item that complements what the customer is buying?
Suggestive selling
Impulse selling
Bundling
Bulk pricing
a PLU code typically is used for?
To determine shelf space needs
To manage employee schedules
To identify bulk produce at checkout
To unlock restricted products
What are RFID tags commonly used for in retail?
Sending ads to customer phones
Preventing employee tardiness
Tracking inventory and reducing theft
Labeling clearance items
What does merchandise adjacency refer to?
Grouping all clearance items together
End-of-aisle displays only
Strategic placement of related items near each other to increase sales
Items stored in the backroom
What is search engine marketing (SEM)?
Placing ads on in-store screens
Using radio ads during shopping hours
Paying for your business to appear in online search results
Offering discounts on online orders
What is loitering considered in retail loss prevention?
A form of internal fraud
A cause of expired inventory
A form of external theft risk
A necessary part of foot traffic
What is an SKU number used for in inventory management?
To attract new vendors
To determine store layout
To uniquely identify and track inventory items
To generate employee timesheets
What does suggestive selling involve?
Ignoring customers who browse
Offering items unrelated to a customer’s purchase
Recommending additional items based on what the customer is already buying
Offering a buy-one-get-one-free deal on all products
A store prices an item at $4.99 instead of $5.00 to make it seem more affordable. What is this an example of?
Bundle pricing
Premium pricing
Psychological pricing
Competitive pricing
Burger King offers 2 cheese burgers, 1 small fry * drink for one price. What is this an example of?
Markup pricing
Skimming
Bundle pricing
Loss leader pricing
A store lists a jacket for the exact price recommended by the manufacturer. What is this an example of?
Skimming pricing
Vendor pricing (MSRP)
Economy pricing
Markup pricing
A store promotes an offer like “10 sodas for $10” instead of listing each shirt individually. What is this an example of?
Bundle pricing
Multiple pricing
Psychological pricing
Flash sale
This is an example of what kind of pricing strategy?
Competitive pricing
Psychological pricing
Bundle pricing
Keystone pricing
Which pricing strategy is the image showing?
markup pricing
Psychological pricing
Bundling pricing
Multiple pricing
You are the cashier at an O’Reilly’s Auto Store and a Susan comes in and says that her tire sensor has come on, but she doesn’t know what it means. You go out to look at the sensor light and realize that her rear right tire is low in air. Susan isn’t sure about what air pressure is safe to use. You are new at your job, so you don’t know the answer. What is your next best step?
Ask another associate at the store that might know what's the recommended PSI for the tire.
Tell Susan the pressure she should use is the 24 PSI just to be safe since you know that’s not too much.
Tell the Susan that you don’t know the answer to that question.
Look up the answer online with Susan.
_________________ are retailers that offer the same products or services with the goal of selling it to the same audience
Replacement competitors
Indirect competitors
Partner competitors
Direct competitors
Keith decides he will use Turbo Tax to do his own federal income taxes and file them. Keith shops for the software at Office Depot on Friday evening. He plans to do his taxes over the weekend so he can mail them on Monday, April 15. Allison is the sales associate and tells Keith that they do not have the program in stock. Allison checks with the buyer and finds out that a new supply is expected on Monday. What’s the best way for Allison do to help the Keith right now?
Call a competitor's store and see if they have the program in stock to meet the customer's immediate needs.
Ask Keith why he waited until the last minute to do his taxes.
Ask Keith what Turbo Tax features he likes about the software and see if the store has another program in stock that would fit his needs.
Tell Keith that she will call him as soon as the new shipment arrives and put one on hold for him.
Which of the following is a proper lifting technique? (2.3)
Lift close to your body
Keep your feet close together
Lift with your back
If you're straining, bend your knees
If you see a spill of food or liquid on the sales floor, what's the first think you should do? (2.3)
Call for a custodian or maintenance person to clean it up
Find a mop or broom and clean it up yourself
Find out who was responsible for causing the spill
Stand near or over the spill to direct traffic away from it until it can be cleaned up
Approximately what percentage of shoplifting is due to employee theft? (2.2)
20%
30%
40%
50%
Which of the following is NOT an example of employee fraud or theft? (2.2)
Intentionally pricing items incorrectly
Giving products away to friends or family
Chatting with co-workers when there's stocking to be done
Taking a coffee break
When doing a store walkthrough, you see spilled soda on the floor. What do you do first? (3.2)
Get a cone or marker and put it near the spill so that no one will walk on it
Tell your manager
Ignore the issue - maintenance will take care of it
Clean it up
The FIFO method makes sure that which of the following occurs:
(3.2)
Items with the nearest-term expiration dates are in the front
Items with the nearest-term expiration dates are in the back
Top-selling items are in the front
Top-selling items are in the back
A customer is undecided on buying wireless headphones or traditional wired headphones, and seems to like the wireless headphones the best, but he is not sure about making the purchase. What should the sales associate do to encourage him to make the purchase?
Remind the customer about the return and exchanges policies & highlight the superiority in connectivity of the wireless headphones
Offer the customer to enroll in the store’s loyalty program to collect points for this purchase
Ask the customer to think about it and come back when she’s ready to make a purchase
Give the customer space while she decides what she wants
A business makes $5100 in daily revenue and on average, spends $1400 in the products sold and $2000 on employee salaries and other expenses. What’s the daily net profit of the business?
$1,700
$4,400
$1.500
$3,700
Macey owns a clothing shop in which her current assortment includes summer apparel. It’s nearing end of summer so in order for her to make room for fall items, she decides to mark the items down in order to move them out of the store. What will happen to her gross profit if she does this?
Gross profit goes up
Gross profit goes down
Gross profit stays the same
Gross profit is unchanged
