WorksheetsCustomer Service Review
Total questions: 20
Worksheet time: 10mins
Which of the following is a term for physical goods that are bought and sold?
sales
products
pricing
services
Which of the following is a standard term that describes the audience of retail stores- that is, the people who will buy things from the stores?
Manufacturers
Wholesalers
Buyers
Customers
Which of the following is a term for intangible things, such as providing delivery, that are sold by retailers?
Gifts
Training
Services
Products
What kinds of things does a manufacturer produce?
raw materials
fossil fuels
services
finished products
Which of the following holds large quantities of product that are later sent either to retail locations or directly to customers?
Manufacturers
Wholesalers
Distribution Center
Retailer
Which of the following terms best describes a grower of potatoes?
Manufacturers
Wholesalers
Distribution Center
Retailer
A majority of retailers are:
Independently owned
Corporations
Franchises
Online only
Which of the following is a term for the retailing approach that places the focus on creating a seamless shopping experience for customers by integrating multiple channels?
Multichannel
Omnichannel
Integrated Channel
Seamless Channel
Which of the following is the standard definition of a retail ecosystem?
An interconnected system of approaches for meeting the goal of retailing, which is to provide customers with the merchandise and services they want
A group of stores that work together collaboratively to serve the customers' needs
A team of store employees who help each other
A set of technological sustems that work together in order to make sure all products in a retailer's inventory are tracked and accounted for
Approximately what percentage of U.S. jobs are retail, as of 2019?
5-10%
10-15%
20-25%
35-40%
These customers take a long time to make a purchase decision, and might return to a retailer several times before making a purchase
innovation/trend buyers
impulse buyers
recreational buyers
comparison shoppers
These customers tend to make quick purchase decisions, often buying inexpensive items that are not of high importance to them
innovation/ trend buyers
impulse buyers
recreational buyers
comparison shoppers
These customers tend to spend a lot of time checking out products and prices through online sites, visiting different stores, and comparing retailer ads
innovation/trend buyers
impulse buyers
recreational shoppers
comparison shoppers
These customers view shopping as a fun occasion, so shopping does not necessarily include making a purchase
innovation/ trend buyers
impulse buyers
recreational shoppers
comparison shoppers
These customers have an early adopter mindset, and want to be recognized as trendsetters by others
innovation/trend buyers
impulse buyers
recreational shoppers
comparison shoppers
These shoppers have typically enjoyed repeated and valued positive customer experiences with a particular retailer.
loyal customers
followers
recreational shoppers
comparison shoppers
These shoppers are rarely the first to try new products
loyal customers
followers
recreational shoppers
comparison shoppers
Which of the following is the term for behavior influences that come from a customer's family and friends?
external commercial cues
external social cues
internal physical cues
retailer cues
Which of the following is the term for behavior influences that come from retailer's marketing?
external commercial cues
external social cues
internal physical cues
retailer's cues
Which of the following is the term for behavior influences that come from a customer's own needs?
external commercial cues
external social cues
internal physical cues
retailer cues
