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WorksheetsHow well do you know: custom reports + commission variables
Total questions: 21
Worksheet time: 11mins
Which advertiser tier has access to custom reporting?
Tier 1 only
Tier 1 & 2
Tier 3 only
All tiers
Which of the following is NOT a problem that custom reporting solves?
Lack of control over affiliate activity
No insights into unique data to drive decision-making
Too much time spent identifying key drivers of information
Lack of customisation to report on data according to needs of the user
Which of these can advertisers achieve with custom reporting?
Better affiliate retention
Easier affiliate discovery
Greater team productivity
Faster plugin integration
How do custom reports save time with automation?
You can schedule and send to all users
They are auto generated based on insights
By reducing time spent in creating campaigns in-platform
You can schedule a reminder to create one
Why were custom reports created?
Automation, control and transparency
Automation, flexibility and productivity
Control, flexibility and innovation
Transparency, automation and partnership discovery
When were custom reports launched?
2018
2019
2020
2021
What is the name for unique data points captured at the conversion?
Custom reference variables
Custom points
Custom variables
Unique IDs
Which of the following shopping carts support custom variables?
Shopify
Magento 2
WooCommerce
Google Tag Manager
True or False: We cannot store a customer's personal details as a custom variable?
True
False
Which of the following is an example of a custom variable for Travel vertical?
Member status
Full price vs sale
Term
Pet
Which of the following is NOT an example of a custom variable for Retail vertical?
Member status
BNPL service
Long haul/short haul
Wholesale vs retail
What is a problem that custom variables solve?
Lack of control over how affiliates promote advertiser’s brand
Inflexible reporting that doesn't align with business needs
No way to protect profit margins of certain products
Lack of control over who is rewarded and how they are rewarded
True or False: Advertisers cannot set up custom variables on their own.
True
False
Why would an advertiser want to use custom variables
Quick and easy setup for faster activation
Properly use custom commissions based on strategy
Better insights into account data
Protect brand image
How can advertisers report on custom variables?
Custom report
Transaction report
Attribution report
Insights report
Cheat sheets can be found in Foundry under (a) > Product Marketing > Product Cheat Sheets
How many custom variables can CF handle per cart item
10
5
4
Unlimited
Why is CF’s approach to custom variables better than Partnerize?
CF’s “show don’t tell” approach of demos streamlines integration process
Partnerize’s reporting suite is basic and doesn't offer much customisation
Partnerize don't allow custom variables at both a transaction-level and a cart item-level
Partnerize sucks that’s why
What is a limitation CF faces with custom variables?
We treat unique fields passed through the shopping cart as 'text'
We can't pass through customer data
We are limited in what we can report on after integration
We don't capture cart data
What solution do we have in place to combat this limitation?
Custom reports
Data feeds
Product catalogues
Integration instructions
What USPs are more aligned with custom variables?
Open Network and Adaptable Service
Technology Evolutionists and Market Makers
Adaptable Service and Market Makers
Open Network and Technology Evolutionists
