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4/12/22 Social Media Vocab Test (Lessons 1-5)

Total questions: 75

Worksheet time: 56mins

Name
Class
Date
1.

Reads what other people are saying about your business.

a)

creator

b)

influencer

c)

participant

d)

sharer

e)

spectator

2.

Reads your blog and comments on your content.

a)

creator

b)

influencer

c)

participant

d)

sharer

e)

spectator

3.

Publishes a blog

a)

creator

b)

influencer

c)

participant

d)

sharer

e)

spectator

4.

Shares opinions about your business with others

a)

creator

b)

influencer

c)

participant

d)

sharer

e)

spectator

5.

Shares your blog posts.

a)

creator

b)

influencer

c)

participant

d)

sharer

e)

spectator

6.

Has groups based on product, projects, or geographical locations.

a)

tall

b)

flat

c)

holacracy

d)

divisional

e)

matrix

7.

Has groups of people based on their activites.

a)

tall

b)

functional

c)

flat

d)

holacracy

e)

matrix

8.

Has a horizontal layout with very few managers and a decentralized command structure.

a)

tall

b)

flat

c)

holacracy

d)

divisional

e)

matrix

9.

Has a hierarchical layout, and centralized command structure.

a)

tall

b)

flat

c)

functiional

d)

matrix

e)

holacracy

10.

Has a hierarchical layout, but contains groups and a decentralized command structure.

a)

functional

b)

matrix

c)

divisional

d)

holacracy

e)

flat

11.

Has groups of people based on activities, as well as product, project or geographical groups

a)

functional

b)

matrix

c)

divisional

d)

holacracy

e)

tall

12.

Positive external factors

a)

share of conversation

b)

opportunity

c)

exposure

d)

threat

e)

sentiment

13.

Negative internal factors

a)

strength

b)

weakness

c)

passion

d)

sentiment

e)

threat

14.

Positive internal factors

a)

opportunity

b)

exposure

c)

weakness

d)

threat

e)

strength

15.

The potential audience on social media

a)

strength

b)

threat

c)

exposure

d)

passion

e)

share of conversation

16.

Probability of repeated mentions by a single person.

a)

passion

b)

sentiment

c)

exposure

d)

threat

e)

share of conversation

17.

Ratio of positive to negatve mentions

a)

strength

b)

weakness

c)

share of conversation

d)

sentiment

e)

passion

18.

Negative external factors

a)

share of conversation

b)

opportunity

c)

exposure

d)

threat

e)

sentiment

19.

Mentions of topic and brand divided by mentions of topic.

a)

strength

b)

opportunity

c)

passion

d)

share of conversation

e)

exposure

20.

Phase where the audience forms an opinion about your company.

a)

exposure

b)

discovery

c)

consideration

d)

preference

e)

advocacy

21.

Phase where an audience member does something you want them to do

a)

exposure

b)

consideration

c)

action

d)

retention

e)

action

22.

Phase where something happens that makes an audience member need or want your product or to interact with your company in some way.

a)

exposure

b)

advocacy

c)

consideration

d)

retention

e)

relationship

23.

Phase where you engage and follow up with the audience member

a)

advcacy

b)

retention

c)

relationship

d)

action

e)

preference

24.

Phase where you try to reach the target audience so they view your content.

a)

advocacy

b)

exposure

c)

retention

d)

discovery

e)

consideration

25.

Phase where you try to get the audience member to perform an action again.

a)

Advocacy

b)

Relationship

c)

Preference

d)

discovery

e)

retention

26.

Phase where the audience becomes aware of your company or brand.

a)

exposure

b)

advocacy

c)

discovery

d)

retention

e)

consideration

27.

Phase where the audience member willingly shares information about your company.

a)

advocacy

b)

retention

c)

retationship

d)

action

e)

consideration

28.

Identify the correct format for the Facebook platform.

a)

@Username

b)

@Name

c)

+Name

d)

None of the above

29.

Identify the correct format for the Twitter platform.

a)

@Username

b)

@Name

c)

+Name

d)

None of the above

30.

Identify the correct format for the Linkedin platform.

a)

@Username

b)

@Name

c)

+Name

d)

None of the above

31.

Identify the correct format for the Instagram platform.

a)

@Username

b)

@Name

c)

+Name

d)

None of the above

32.

A programming methodology for the Web that enables Web applications to interact with users.

a)

AJAX

b)

XML

c)

BLOG

d)

Frequency

33.

The ease of obtaining the tools needed to publish content.

a)

AJAX

b)

ACCESSIBILITY

c)

DISTRIBUTION

d)

IMMEDIACY

34.

Indicates how fast content is created and distributed.

a)

Impression

b)

Immediacy

c)

Influencer

d)

Permanence

35.

The actual number of unique people who access a particular content item, such as an advertisement.

a)

Reach

b)

Traditional Media

c)

Viral

d)

Web 2.0

36.

The use of World Wide Web technology and Web design to develop online information sharing and collaboration services.

a)

Web Feed

b)

Web 2.0

c)

Viral

d)

Traditional Media

37.

The process of a particular content item becoming widely popular by multiple people sharing it.

a)

Social Media

b)

Reach

c)

Viral

d)

Permanence

38.

Online services, sites, or apps that allow us to interact and use two-way communication between the publisher and the users.

a)

Social Media

b)

Social Games

c)

Social Media Publishing

d)

Spectator

39.

One-way communication methods in which the publisher creates content and sends that content to the end user via the media source.

a)

Traditional Media

b)

Viral

c)

VoIP

d)

Web 2.0

40.

The use of World Wide Web technology and Web design to develop online information sharing and collaboration services.

a)

Web 2.0

b)

VoIP

c)

AJAX

d)

Virtual world

41.

A markup language used to store, describe and share data on the Web.

a)

XML

b)

AJAX

c)

web feed

d)

Web 2.0

42.

Indicates how long content exists or can be accessed.

a)

Reach

b)

Participant

c)

Podcast

d)

Permanence

43.

What is this symbol # called?

(a)  

44.

This is a ...

(a)  

45.

What does DM mean on Instagram, Snapchat, etc?

a)

Directly to me

b)

Direct message

c)

Distant message

d)

District message

46.

A video that spreads quickly around social media goes ...

a)

Populat

b)

Catching

c)

Viral

d)

Spread

47.

When you remove someone from your Facebook you ... them.

a)

unfollow

b)

untag

c)

unfriend

d)

unbook

48.

Which of the following is the most used social media platform in the world?

a)

Tik Tok

b)

Facebook

c)

Instagram

d)

Snapchat

49.

Which is the most popular category on Tik Tok?

a)

Fashion

b)

Sports/Fitness

c)

Entertainment

d)

Pranks

50.

True or False: Most Tik Tok users are male.

a)

True

b)

False

51.

The United States ranks 2nd to which country for social media usage.

a)

Europe

b)

South America

c)

Asia

d)

Australia

52.

YouTube is the _________ most visited site in the world!

a)

first

b)

second

c)

fifth

d)

tenth

53.

Name the Internet Icon that you see on the picture...

a)

Google Disk

b)

Google Drive

c)

Google Mail

d)

Google Plus

54.

Name the Internet Icon that you see on the picture...

a)

Soundcast

b)

Spetrify

c)

Soundhound

d)

Spotify

55.

Name the Internet Icon that you see on the picture...

a)

GlobeTrotter

b)

Wikipedia

c)

Puzzlegram

d)

Discovery Asia

56.

Global platform that brings people together through play

a)

Free fire

b)

Facebook Games

c)

Roblox

d)

Pinterest

57.

What is the correct expression when a video, meme or photo becomes very popular on the Social Media?

a)

It is "in fashion"

b)

It has gone "viral "

c)

It is "well liked"

d)

It is "trendy"

58.
what year was Facebook founded? 
a)
2003
b)
2004
c)
2005
d)
2002
59.

What was the first video uploaded to YouTube?

a)

NFL Highlights

b)

A Justin Bieber music video

c)

A trip to the zoo

d)

A dog playing in the snow

60.

In the game, "Among Us", what does the word 'sus' mean?

a)

suspenders

b)

suspense

c)

suprising

d)

suspicious

61.

Which is the most important block type in Minecraft and is used to make everything else?

a)

Steel

b)

Cement

c)

Wood

d)

Cardboard

62.

Which is the smallest animal in the Minecraft game?

a)

Chicken

b)

Pig

c)

Spider

d)

Panda

63.

What is this?

a)

Snapchat

b)

Insagram

c)

Facebook

d)

Twitter

64.

What is this?

a)

Facebook

b)

Snapchat

c)

Twitter

d)

Tinder

65.

What is this?

a)

QQ

b)

WhatsApp

c)

Tinder

d)

WeChat

66.

What is this?

a)

QQ

b)

WeChat

c)

Tumblr

d)

Google+

67.

What is this?

a)

Pinetrest

b)

Line

c)

Viber

d)

Skype

68.

What is this?

a)

YouTube

b)

Blogger

c)

TInder

d)

Snapchat

69.

What is this?

a)

Tumblr

b)

Tinder

c)

Instagram

d)

Reddit

70.

What is this?

a)

Vine

b)

WhatsApp

c)

YouTube

d)

Blogger

71.

What is this?

a)

Twitter

b)

WeHeartIt

c)

SnapChat

d)

Facebook

72.

What is this?

a)

Facebook

b)

Snapchat

c)

Instagram

d)

QQ

73.
a)

Pinterest

b)

Picassa

c)

Facebook

74.
a)

LinkedIn

b)

Info Jobs

c)

Twitter

75.
a)

Twitter

b)

Messenger

c)

Snapchat