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Professional Salesmanship Chapter 4 Quiz

Total questions: 20

Worksheet time: 20mins

Name
Class
Date
1.

Which is a good technique to manage dissatisfied customers?

a)

Indicate there is nothing you can do so the customer will move on

b)

Encourage the customer to voice the complaint so you can understand the issue and try to address it quickly

c)

Give the customer a discount

d)

Blame someone else in your organization so the customer will feel sorry for you

2.

After agreeing on the customer's needs, your customer tells you he isn't sure your product is the best solution for his company's need. What type of question should you use to deal with this situation?

a)

Probing question

b)

Need-satisfaction question

c)

Open question

d)

Closed question

3.

When is an ideal time to use a probing question?

a)

When the buyer is expressing general concerns or seems anxious or frustrated

b)

 When it is clear that the buyer will benefit from the proposed solution.

c)

When a sales rep gets a positive response to specific benefit tabled

d)

When the customer acknowledges your solution

4.

Suppose a salesperson is interested in learning how to listen not only to what the buyer is saying, but how the buyer is saying it. The salesperson should probably work on his/her what?

a)

Questioning skills

b)

Active listening skills

c)

Serious listening skills

d)

Nonverbal language interpretation skills (NLIS)

e)

Nonverbal communication skills

5.

By demonstrating effective listening, a salesperson is able to do which of the following?

a)

Help build the buyer's trust

b)

Convince the buyer that the salesperson's product is best

c)

Always uncover needs

d)

Beat out the competition

e)

All the above are correct

6.

The cognitive process of actively sensing, interpreting, evaluating, and responding to the verbal and nonverbal messages of present or potential customers is called?

a)

Listening

b)

Social listening

c)

Communication

d)

Active listening

e)

Really listening

7.

If the salesperson is successful with projection questions he/she should:

a)

ask for the order.

b)

ask transition questions.

c)

ask implication questions.

d)

begin presenting a solution.

e)

all of the above are correct.

8.

"What are the growth objectives of the company?" is an example which type of ADAPT question?

a)

Assessment questions

b)

Activation questions

c)

Transition questions

d)

Problem questions

e)

Discovery questions

9.

"How well are your current suppliers performing?" is an example of which type of ADAPT question?

a)

Assessment questions

b)

Activation questions

c)

Transition questions

d)

Problem questions

e)

Discovery questions

10.

Which of the following is not a type of question found in the ADAPT questioning system?

a)

Assessment questions

b)

Activation questions

c)

Transition questions

d)

Problem questions

e)

Discovery questions

11.

Within the SPIN questioning system, which questions are designed to serve as a transition from need identification to presentation of solutions?

a)

Situation questions

b)

Need-payoff questions

c)

Implication questions

d)

Problem questions

12.

Which of the following best describes the purpose of the SPIN questioning system?

a)

a. To involve the buyer in the sales presentation.

b)

b. To uncover the needs of the buyer.

c)

c. To stimulate the buyer's interest in hearing a solution.

d)

d. To gain the buyer's commitment to a purchase.

e)

Both b and c are correct.

13.

In-store product demonstrators must have excellent _________communication skills in order to effectively communicate with customers individually and in groups.

a)

Verbal

b)

Non-Verbal

c)

Both Verbal and Non-verbal

d)

None of the above

14.

The transmission of messages or signals through unspoken gestures such as eye contact, facial expressions, etc.

a)

Verbal Communication

b)

Non-Verbal Communication

c)

Both Verbal and Non-verbal Communication

d)

None of the above

15.

Involves checking with the speaker on what she/he meant and resolving any confusion.

a)

clarification

b)

communication

c)

collaboration

d)

communication barriers

16.

A two-way process in which information is revealed or exchanged with another person or group.

a)

receiver

b)

probing questions

c)

Communication

d)

active listening

17.

When the message is transmitted through spoken words.

a)

Verbal Communication

b)

Non-Verbal Communication

c)

Both Verbal and Non-verbal Communication

d)

None of the above

18.

If an interaction or issue has upset you at work, it is best to

a)

respond two weeks later by email only

b)

wait until you are in control of your emotions before responding.

c)

respond immediately.

d)

none of the above

19.

Good communication leads to conflicts, low morale, frustration, misunderstandings, and productivity problems.

a)

True

b)

False

20.

 

For effective communication to occur, you can’t be afraid to admit you didn’t understand someone.

a)

True

b)

False