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WorksheetsBusiness Strategy - JC2
Total questions: 15
Worksheet time: 8mins
Blue ocean strategies tap into...
very competitive markets
unknown markets
well structured markets
forgotten markets
A strategic move is an action with a particular...
purpose in relation to objectives.
goal the company wants to reach.
message to shareholders.
strategy to make more money.
A company dominates a market when...
it's doing well in a market.
it just started selling in a market.
it stops selling in a market.
it's the biggest competitor there.
Positive and controllable factors that contribute to the success of parks
Strength
Weaknesses
Opportunities
Threat
Negative factors that are beyond the control of the Parks Management.
Strength
Weaknesses
Opportunities
Threat
Positive factors that are not within the control of the business.
Strength
Weaknesses
Opportunities
Threat
Things your company lacks.
Strength
Weakness
Opportunity
Threat
By identifying areas under the weaknesses section, how does this help you develop?
So that you can avoid them.
So that you can pretend they don't exist and ignore them
Use them to identify areas for development and focus on them
By allowing other people to see them and use them against you.
What is the purpose of performing a SWOT Analysis? (CRE)
Identifies internal and external factors that may affect the business future performance.
Access a organisations performance
Evaluates whether the business venture is a good idea.
Gives the management team a broader view on the potential opportunity
Government policies and regulations
Political
Economic
Socio- Demographic
Technological
Interest rates.
Political
Economic
Socio- Demographic
Technological
PEST Analysis identifies factors that occur within the organisation.
Installation of new computer software for your company is an example of a
Political Factor
Economical Factor
Social Factor
Technological Factor
What do we check in 'Political Analysis' in PEST?
Evaluating trends in society and culture that can affect the business
Checking government. decisions which can effect your business
Analysing the strength of an economy
Analysing changes in technology that can impact your business
Examining the law to understand how it can influence the business
What is a PEST analysis?
To check external factors (outside of a business) that can influence your marketing activity
To check internal factors (inside of a business) that can influence your marketing activity
