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Marketing Strategies - SR

Total questions: 12

Worksheet time: 9mins

Name
Class
Date
1.

Which of the 7 functions of marketing includes getting money that is necessary to complete daily business activities?

a)

Promotion

b)

Financing

c)

Funding

d)

Marketing Information Management

2.

Which are actions, and strategies used by businesses to promote their products/services.

a)

Marketing Mix

b)

Place

c)

Distribution

d)

People

3.

Which of the 7 functions of marketing includes gathering and analyzing information about consumers, trends, and competitors' products?

a)

Financing

b)

Product/Service Management

c)

Distribution

d)

Selling

4.

How much people are charged to use/buy a good or service...

a)

Product

b)

Place

c)

Price

d)

People

5.

Bella is trying to analyze the strengths, opportunities, weaknesses, and threats of her business. Which marketing function is Bella performing?

a)
A.                      Selling
b)
B.                      Product/Service management
c)
C.                      Pricing
d)

D.                     SWOT Analysis

6.

Deciding how much to charge for a product or service....

a)

Promotion

b)

Product/Service Management

c)

Financing

d)

Pricing

7.

The 4 types of marketing strategies are place, price, product, and ?

a)

promotion

b)

publication

c)

practice

8.

Distributing information about products/services to spread information or persuade....

a)
A.                      purchasing
b)
B.                      pricing
c)
C.                      planning
d)
D.                     promotion
9.

What are the 4 Ps of marketing?

a)

Policy, Politic, Place, Promotion

b)

Product, Price, People, Promotion

c)

Product, Price, Place, Promotion

10.

A good is...

a)

the cost consumers pay for a product.

b)

a good or service that a company offers to customers.

c)

a tangible item that consumers desire or own.

11.

Marketing is...

a)

advertising, public relations, and promotional strategies.

b)

the cost consumers pay for a product.

c)

determine where they should sell a product and how to deliver the product to the market.

d)

to a good or service that a company offers to customers.

12.

What function do businesses tend products to the wants and needs of consumers?

a)
A.                      Market planning
b)
B.                      Cost-benefit analysis
c)
C.                      Product/Service management
d)
D.                     Pricing