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WorksheetsThe One where you should have a 10/10
Total questions: 10
Worksheet time: 3mins
Name
Class
Date
1.
What is Digital Marketing?
a)
A technological approach to marketing
b)
A subset of marketing actions
c)
The use of digital media, data and technology to support marketing activities
d)
Marketing, but data-driven
2.
Who invented the Internet?
a)
NASA
b)
Bill Gates
c)
ARPA
d)
Nobody
3.
Who invented the Web?
a)
Tim Berners-Lee
b)
Elon Musk
c)
CERN
d)
Google
4.
How do computers communicate on the Internet?
a)
With a single protocol called TCP/IP
b)
With WIFI or Fiber optics
c)
Thanks to Google Chrome
d)
Thanks to SFR, Free and Bouygues
5.
An online business model is:
a)
How a company will generate a profit by identifying its core product or service value proposition
b)
How a company will position in the tech marketplace
c)
Different forms of online media controlled by a company including their website, blogs, email list and social media presences
d)
The combination of rational and emotional factors in using a company’s online services that influences customers’ perceptions of abrand online
in using a company’s online services that influences customers’ perceptions of a
brand online
6.
What does NFC mean?
a)
A protocol that enables data exchange through wireless connections between two devices in close proximity to each other
b)
A part of the Ethereum blockchain
c)
The Napoli Football Club
d)
Non-fungible Currency like Bitcoin
7.
What does CPC mean?
a)
Click per customer
b)
Cost per customer
c)
It’s a metric that determines how much advertisers pay for the ads they place on websites or social media, based on the number of clicks the ad receives
d)
Chelsea Ping-Pong Club
8.
WooCommerce is
a)
A South-Korean Commerce Website
b)
The most popular E-commerce plugin for Wordpress
c)
Key indicator for digital business success
d)
A website launched by Roger Daltrey
9.
TikTok is
a)
The non-chinese version of Douyin
b)
Far behind YouTube in terms of usage in the USA
c)
The funny sound of bomb timer according to James Moriarty
d)
The merge of musical.ly and Bytedance.com
10.
Which one of these techs is NOT AI-Based?
a)
Natural Language processing
b)
Chatbots
c)
Growth Hacking
d)
Personalized E-mails
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