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WorksheetsInternet Marketing
Total questions: 8
Worksheet time: 4mins
What does SEO stand for ?
Site Engine Optimisation
Search Engine Optimisation
Site Efficiency Optimisation
The online presence, which comprises the different forms of online media controlled by a company, is also known as:
Paid media
Owned media
Digital media
Consumer journey
What percentage of web traffic originates from organic search?
68%
32%
48%
53%
Which of the following is NOT a type of digital marketing?
Print advertising
Social media
Search Engine Optimisation
Emails
What does PPC mean?
Pay Per Click
Programme Placement Code
Programme Pay Customer
People’s Party of Canada
What is the optimal length of a meta description?
160
180
55
120
What is a CRM?
Consumer Relations Marketing
Customer Relationship Management
Customer Retention Manager
Client Relationship Manager
What does “branding” mean in digital marketing?
Market segmentation
Your target market
Personal identity and image
Putting your logo on products
