Worksheetsfunctions of management
Total questions: 90
Worksheet time: 1hrs 6mins
McDonald's decides to add a turkey sausage wrap to their menu.
Distribution
Promotion
Pricing
Product/Service Management
On "Black Friday" Best Buy will mark down their flat screen T.V.'s by 30%
Selling
Pricing
Channel Management
Market Information Management
Obtaining, developing, maintaining, and improving a product or product mix are all a part of?
Marketing Information Management
Market Planning
Product/Service Management
Channel Management
Harris Teeter has decided to use social media ads rather than television commercials.
Pricing
Promotion
Selling
Channel Management
RJ's Lumber Supply ships a load of wood flooring to Home Depot.
Channel Management
Promotion
Selling
Market Planning
To make money Macy's marks up the cost of their products by 15% based on cost.
Marketing Information Management
Market Planning
Promotion
Pricing
You answer the customer's question about the new iPhone X.
Pricing
Channel Management
Selling
Market Planning
___ is the effort to inform, persuade, or remind potential customers about products or services.
Promotion
Selling
Channel Management
Market Planning
It serves to contain , protect ans sometimes promote the product.
Product
Place
Packaging
It serves as the face of the brand
Name
Logo
Tagline
It is a set of controllable and connected variables that a company gathers to satisfy a customer better than its competitor.
Marketing Mix
Marketing
Marketing Segment
it refers to a mode, means, or tool used by the entrepreneur to position the product in the target market segment to efficiently and effectively deliver it to the consumers.
Marketing strategy
Marketing mix
Marketing research
Market opportunities
It refers to the tangible good or intangible service offered by the business to the target consumers.
Promotion
Product
People
Place
Refers to the mode of conveying the presence and attributes of the product to the target consumers.
Promotion
Product
People
Place
Refers to the process of putting the product in a package or container.
Promotion
Product
People
Packaging
Q: Apple Computer decided to create and sell the new IPhone.
Product
Price
Place
Promotion
Q: Taco's Pizza decided to sell its pizza and pasta through a website as well as in their current restaurant.
Product
Price
Place
Promotion
Q: Ford Motor Company decided to update the Mustang since sales in the 1960s had been so good.
Price
Place
Product
Promotion
Q: The combination of all the goods and services a business sells is its ____.
Product mix
Product Line
Product Width
Product Depth
Q: Which of the following is considered a product positioning strategy?
Product Mix
Branding
Mark Up
Market Share
Q: Consideration of whether a product is breakable is included in which of the following product positioning strategies?
Branding
Developing new products
Packaging and labeling
Product review
Q: What type of PROMOTION is this?
Advertising
Publicity
Sales Promotion
Personal Selling
Q: Jones' Market sponsored a carnival for a local charity. What type of promotion is this?
Personal Selling
Sales Promotion
Publicity
Advertising
Q: A salesperson helps a customer find a pair of shoes. What type of promotion is this?
Advertising
Publicity
Sales Promotion
Personal Selling
Q: Good Health Limited has decided to launch a new range of water bottles with in-built water purifier. Instead of marketing the product by is generic name, the company has decided to call it Turifiere’. Identify the type of marketing function being described in the given lines.
Packaging and labelling
Branding
Pricing
Promotion
Q: Keeping in view the recent trends of sales regression, Sona Limited has decided to offer a flat 15% discount on all its products. Identify the related function of marketing being described in the given lines.
Packaging and labelling
Branding
Pricing
Promotion
Q: Identify the component of branding being depicted below.
Brand name
Brand mark
Trademark
Generic name
In India, the consumer protection act was initiaed in the year
1947
1989
1986
2000
The President of District Commission is a.
District Judge
High Court Judge
Supreme Court Judge
Lower Court Judge
The main objective of the consumer organization is to protect the interest of the .......
Consumer
Trader
Producer
Merchant
....... is the highest authority to settle the consumer dispute under Act.
State Commission
National Commission
District Commission
High Court
The Government has established..... to settle the consumer disputes by compromise
District Commission
Lok Adalat
Consumer organisation
Non Governmental Organisation NGO
National Commission has ....... members.
4
2
3
5
District Commission entertains complaints of consumer for compensation which is less than
One Crore
Ten Lacs
Twenty Lacs
Ten Crore
........ is celebrated as World Consumer Day.
24 December
15 January
8 March
15 March
Odd one out:
District Judge, High Court Judge, Commissioner, Supreme Court Judge
District Judge
High Court Judge
Commissioner
Supreme Court Judge
Any person who does not agree with the decision of District Commission can appeal to the
National Commision
High Court
State Commission
District Senior Commission
State commission has ........... members.
4
5
3
2
The consumer protection Act established (a) Tier quasi judicial system for consumer protection
To provide protection to the consumers against the improper behaviour of the producers and sellers is called ____________.
Consumers Protection Act
Consumer Protection
Consumer Welfare
Consumer Education
A producer of Surajmukhi claimed in an advertisement in a national newspaper that his product has large amount of vitamins, Minerals and Proteins. However, tests indicated that it was a false claim. Whose example is this?
Exploitation of consumer
Welfare of consumer
Information for consumer
None of these
Which of the following indicates the need for consumer protection from Business point of view?
Ignorance
Being Unorganized
Social Responsibility
Widespread Exploitation
Which of the following is the quality mark of Gold Jewellery?
Which of the following Right a consumer have against use of hazardous life threatening products?
Right to be heard
Right to Safety
Right to seek redressal
Right to be informed
Who appoints the State commission members ?
Central Government
State Government
District Collector
Supreme Court
Which of the following mark should be seen in a mixer grinder?
What is quality mark should be seen in the products shown in the picture?
