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WorksheetsSPORTS MARKETING - CHAPTER 8 TEST
Total questions: 25
Worksheet time: 14mins
_______ is the study of how goods and services are produced/distributed, and consumed
Business
Economics
Marketing
Supply Chain Management
___________ is the relationship between the quantity of a product that consumers are willing and able to purchase and the price
Demand
Equilibrium
Supply
Pricing
_____________ is the relationship between the quantity of a product the producers are willing and able to provide and the price
Demand
Equilibrium
Supply
Pricing
_____________ are the ups and downs of the economy.
Business Cycle
Recession
Recovery
Trends
_____________ is the economic practice where consumers and business make their own decisions in regards to purchases and production
Closed Enterprise System
Free Enterprise System
Marketing
Pricing
During a ________________ consumers cut spending because it is difficult for them to afford multiple events
Business Cycle
Recession
Recovery
Pricing Period
During the __________ phase of the business cycle, demand and production increase.
Business Cycle
Recession
Recovery
Pricing Period
________ is the amount customers pay for products/services
Cash
Credit
Price
Promotion
________ is the amount customers pay for products/services
Cash
Credit
Price
Promotion
Salespeople use the ________ _____ _____________ practice when a product is advertised for a lower price but is out of stock so they sell a higher
Bait and Switch
Price discrimination
Price fixing
Trade-in allowance
The _________ ___________ are all costs associated with running a business in addition to the cost of merchandise.
Income statement
Markup pricing
Operating Expenses
Price model
Which pricing policy allows all customers pay the same price for a product ?
Flexible pricing policy
Geographic pricing
One-price policy
Tiered pricing
Which pricing policy allows customers to negotiate within a price range?
Flexible pricing policy
Geographic pricing
One-price policy
Tiered pricing
Which pricing policy creates multiple prices based on location?
Flexible pricing policy
Geographic pricing
One-price policy
Tiered pricing
Which pricing strategy involves a retailer charging low prices due to buying in bulk from supplier?
Prestige Pricing
Psychological Pricing
Trade-In Allowances
Volume Pricing
Which pricing strategy entails retailers charge higher than average prices for merchandise and target customers who seeking status and high quality?
Prestige Pricing
Psychological Pricing
Trade-In Allowances
Volume Pricing
Which one of the following is NOT a way that the government regulates pricing?
Antitrust Laws
Consumer Protection Laws
Issuing Bonds
Taxation
What is likely to happen to the price of the sneakers over the next several weeks?
A new type of television set uses 3-D images. many stores will have large quantities of the older style televisions. What will happen to the price of these older televisions?
What is most likely to happen to the price for this video game in January, when the most popular gift buying season is over?
The business cycle is made up of how many phases?
5
4
3
2
Which of the following is a peak?
A
B
C
D
Which of the following is a recession, or contraction?
A
B
C
D
Which of the following is a trough?
A
B
C
D
Which of the following is an expansion, or recovery?
A
B
C
D
