Font size
S
M
L
XL
Worksheets"Cold start problem" Vocab test 2
Total questions: 24
Worksheet time: 18mins
Name
Class
Date
1.
The first phase of the core framework, naturally, is called the Cold Start Problem, which every product faces at its *inception*, when there are no users.
a)
конец
b)
создание
c)
начало
2.
When fraudsters, spammers, and trolls inevitably show up, what's the proper *recourse*? What have we seen other networks do in the past to combat the negative effects of a large, thriving network?
(a)
3.
These are the most fundamental questions we can ask about network effects, and when you search for the answers- whether in books or online-there are only *smatterings* of actionable, pragmatic insights though there is plenty of...
a)
большое количество
b)
небольшое количество
c)
элементы
4.
Is Metcalfe's Law actually right, or should you apply something else to your strategy? Will your network fail or will ... The best thoughts came from
operators, at startups and bigger companies, who have been * in the trenches* and so that's.
a)
побывал в окопах
b)
побывал в проблемах
c)
побывал в аду
5.
It takes much of the knowledge and core concepts *swirling* inside the
technology industry and frames them in the context of the beginning, middle, and end of a network's life cycle. This is the core framework I'll describe via the major ...
(a)
6.
The company's president at the time was Theodore Vail, who in his annual reports wrote unusually *cogent*, insightful, and philosophical observations about his business. For AT&T's annual report in 1900, Vail references the
a)
неубедительный
b)
убедительный
c)
дефицитный
7.
In contemporary *parlance*, the product is typically made of software
whereas the network is typically made of people.
a)
манера выражения
b)
манера поведения
c)
манера письма
8.
Network effects are embedded into many of the most *ubiquitous* [ju:'bɪkwɪtəs] and successful tech products around us, in different variations. Products like eBay, OpenTable, Uber, and Airbnb are examples of marketplace networks, comprising buyers and ...
a)
нерасп-й
b)
широко расп-й
c)
малоизвестный
9.
Products like eBay, OpenTable, Uber, and Airbnb are examples of marketplace networks, *comprising* buyers and ...
a)
включающий в себя
b)
исключающий
c)
взаимоисключающий
10.
When software connects people in this way, the network effect can be defined by breaking the term into its *constituent parts* [kən'stɪʧuənt] - the "network" and the "effect."
a)
дополнительная часть
b)
недостающая часть
c)
составляющая часть
11.
Teams can utilize one of the new cloud platforms, like AWS or Azure, instead of operating their own data center. ['æʒə]
a)
[æ'ʒuə]
b)
['æʒə]
c)
['æʒuə]
12.
There is off-the-shelf SaaS tooling, as an alternative to building *substantial* amounts of inhouse tooling.
a)
бессмысленный
b)
несущественный
c)
существенный
13.
Snap famously grew within the high school segment before breaking out into the mainstream, and the *ephemeral* [ɪ'fem(ə)rəl] photos captured a whole unique set of content that had never been published—casual, unposed photos that were meant for ...
a)
исчезающий
b)
появляющийся
c)
эфемерный
14.
When a new product leverages a network effect to build an ecosystem around it, *adjacent* [ə'ʤeɪs(ə)nt] industries can be disrupted quickly
a)
далекий
b)
смежный
c)
пересекающийся
15.
Technology will only get more ingrained in our daily lives. The intersection of these two pressures—one from competition, and the other from the *immense* market opportunity—makes it even more critical for us to get smarter.
a)
мелкий
b)
внезапный
c)
огромный
16.
For companies that don't strive to understand these powerful dynamics, *cautionary* tales abound.
a)
предупреждающий
b)
охраняющий
c)
беспечный
17.
For companies that don't strive to understand these powerful dynamics, cautionary tales *abound*.
a)
недоставать
b)
отсутствовать
c)
изобиловать
18.
At the same time as these tech giants have used the network effect to *propel* [prə'pel] themselves into the stratosphere, it's not a great time to launch a new product.
a)
порекомендовать
b)
протолкнуть
c)
запустить
19.
The technology ecosystem is *downright hostile* to new products—competition is fierce, copycats abound, and
marketing channels are ineffective.
a)
открыто враждебный
b)
тайно враждебный
c)
прямолинейный
20.
The technology ecosystem is downright hostile to new products—competition is *fierce*, copycats abound, and
marketing channels are ineffective.
(a)
21.
The technology ecosystem is downright hostile to new products—competition is fierce, *copycats abound*, and
marketing channels are ineffective.
a)
много подражателей
b)
много поклонников
c)
мало подражателей
22.
We are now in a *zero-sum* era of attention with minimal defensibility for a vast swath of mobile apps, software-as-a- service (SaaS) products, and web platforms.
a)
игра с нулевым процентом
b)
игра вничью
c)
игра с суммарно нулевым результатом
23.
We are now in a zero-sum era of attention with minimal *defensibility* for a vast swath of mobile apps, software-as-a- service (SaaS) products, and web platforms
a)
способность нападать
b)
способность защищаться
c)
способность подражать
24.
The home screen for phones came nearly *empty-beckoning* new users to install games, productivity tools, and photo-sharing apps.
a)
непривлекательный
b)
привлекательный
c)
тяготящий
Reset
