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Marketing Plan

Total questions: 19

Worksheet time: 5hrs 45mins

Name
Class
Date
1.

What is a Marketing Plan

a)

an essential written document that provides a description and overview of your company's future.

b)

documents the necessary information required to effectively manage project quality from project planning to delivery. 

c)

The advertising strategy that a business will implement to sell its product or service. 

d)

a plan that shows you how you can spend your money every month.

2.

How many components are in a marketing plan?

a)

5

b)

7

c)

1

d)

10

3.

What is the first step in a Marketing Plan?

a)

Marketing Goals and Objectives

b)

Define Target Market

c)

Research Target Market

d)

Creating a Timeline and Budget

4.

What is the Main Goal of a Marketing Plan?

a)

It can Creates Sales

b)

Develop Customers Loyal

c)

Increase Brand Awareness

d)

All of the Above

5.

When defining your Target Market what should you include

a)

Basic's on target market

b)

Only important info about target market

c)

Full description of target market

d)

Nothing about target market

6.

With of the following is an example of a Marketing tactics?

a)

Word of Mouth

b)

Radio

c)

Social Media

d)

Newspaper

7.

How many main goals are there in a Marketing Plan?

a)

1

b)

2

c)

3

d)

4

8.

With of the 3 main goals is the most important?

a)

Increasing customer loyalty

b)

Increasing Sales

c)

Increasing Brand Awareness

d)

IDK

9.

The (a)   goals is most important for large business.

10.

The (a)   goal is most important for small business.

11.

When creating your timeline for your marketing plan how long should your time line be (at least)

a)

1 week

b)

1 month

c)

1 day

d)

1 year

12.

When creating your timeline and budget once you create it you cant change it.

a)

True

b)

False

c)

None

d)

All

13.

As your business increases your marketing goals and objectives should get harder.

a)

False

b)

True

c)

All

d)

None

14.

When Defining your target market you should include

a)

geographic

b)

demographic

c)

psychographic

d)

behavioral

15.

Which of the following are components to a marketing plan?

a)

Marketing Goals and Objectives

b)

SWOT analysis

c)

Create timeline

d)

Pricing Strategy

e)

Define Target Audience

16.

What is the most important part in a marketing plan?

a)

Define Target Market

b)

Products

c)

Identify Target Market  

d)

Budget

17.

What is the main goal of a marketing plan?

a)

Create sales 

b)

Develop customers loyal 

c)

Increase brand awareness

d)

All the above

18.

When would you use a marketing plan?

a)

help project managers define, evaluate, avoid and monitor risks.

b)

help you get funding or bring on new business partners.

c)

Sell a product or service.

d)

to decide how you will spend your money each month.

19.

What is the most important part in a marketing plan?

a)

Define Target Market

b)

Identify Target Market  

c)

Budget

d)

Products