_____________ are transmitted through three basic organizations: the family, religious organisations, and educational institutions; and in today’s society, educational institutions are playing an increasingly greater role in this regard

_________________ refers to the buying behavior of final consumers

In large nations, the population is bound to lose a lot of its homogeneity, and thus_________________ arise.

____________ is individuals and households who buy goods and services for personal consumption.

Any individual who purchases goods and services from the market for his/her end-use is called a______________

The cultural shift toward _____________ has resulted in more demand for casual clothing and simpler home furnishings.

_______ is nothing but willingness of consumers to purchase products and services as per their taste, need and of course pocket.

According to the stimulus-response model of buyer behaviour, the place where consumers process marketing stimuli prior to making purchase decision is called the

Marketing managers should adapt the marketing mix to ___________________ and constantly monitor value changes and differences in both domestic and global markets

Consumer purchases are influenced strongly by cultural, social, personal, and_________

Marketers are always trying to spot ____________ in order to discover new products that might be wanted.

Two of the most important psychological factors that impact consumer decision-making process are product _____________ and product involvement

Relatively permanent and ordered divisions in a society whose members share similar values, interests, and behaviors are called:

As a form of a reference group, the _______________ are ones to which the individual wishes to belong

________________ emphasize(s) that profitable marketing begins with the discovery and understanding of consumer needs and then develops a marketing mix to satisfy these needs.

The __________________ is a person within a reference group who, because of special skills, knowledge, personality, or other characteristics, exerts influence on others

Many sub-cultural barriers are decreasing because of mass communication, mass transit, and a ___________

A major reason for the changing traditional purchasing roles for families is that__________

A(n) ________________ consists of the activities people are expected to perform according to the persons around them

___________ develop on the basis of wealth, skills and power

Maslow's Need Hierarchy states that the upper level need cannot be aroused till the lower level need is not satisfied

Post purchase is an important step of consumer decision making because:

The culture is common held beliefs that are not unique to a ______________

The buyer has to arrive at a ____________set after evaluating the alternatives looking into need and constraints.