WorksheetsE-Commerc (online market research)
Total questions: 5
Worksheet time: 3mins
When a firm aims to underprice competitors and win market share, it is using a(n) ________ strategy that requires relatively less marketing skills as compared to other strategies.
product differentiation
overall cost leadership
focus
Which of the following will not correct in case of a market offering?
It is positioned in the minds of the intended buyers.
It needs to be providing some central benefit to the Consumer.
Target market is not important for market offering.
Which of the following is/are included in consumer survey?
Advertising medium
Survey of wants and desires of consumers
Total cost
A theory states that no matter how efficiently goods/services are produced if they cannot be delivered to the customer in the quickest possible time, it is vain. What is this theory called?
Quickest the best
Instant service
Timely effort
Modern marketing is only based on ______
Customers Satisfaction
Market Research
Consumer Buying Behaviour
