tech dependent

loyal to their companies

less loyal to brands

self-starting & innovative

Perks & benefits

Higher salary & boring job

Career aspirations & working styles

Company reputation

know your employees, be accessible, be a coach, encourage them, focus on mission, offer    growth opportunity

present clearly, give instructions, face to face communication, give feedback, challenge them

growth opportunity, promote

assess, train them, push to greater performance, offer

communication skills

problem solving skills

negotiation skills

team & collaboration

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