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5W26 – Customer Service for IT Service Providers

Total questions: 67

Worksheet time: 34mins

Name
Class
Date
1.

Branding (and customer service) is . . .

a)
  • Your Logo

b)
  • What others think

c)
  • Your public image

d)
  • Everything you do

2.

Karl argues that you need to be "bad" at something in the service of

a)
  • Controlling costs

b)
  • Excellence elsewhere

c)
  • Higher profits

3.

Which of these is NOT one of the Three P’s of customer service?

a)
  • People

b)
  • Processes

c)
  • Personality

d)
  • Programs

4.

Customer Service should be

a)
  • Sustainable

b)
  • Profitable

c)
  • Scalable

d)
  • All of these

5.

Customers just call it

a)
  • Customer Service

b)
  • Service

c)
  • Good business

6.

Good processes are built on

a)
  • The exception to the rule

b)
  • Things that happen all the time

c)
  • Your worst clients

d)
  • Your best clients

7.

Your unique selling proposition is defined as much by what you don’t do as by what you do

a)

True

b)

False

8.

It’s okay if you bolt on customer service after the fact

a)

True

b)

False

9.

You need to do amazing 10x things to make clients love you so much they will never leave

a)

True

b)

False

10.

The customer is always right

a)

True

b)

False

11.

Customer Service should be profitable

a)

True

b)

False

12.

Customer Service happens when anyone outside your company interacts in any way with anyone or any process inside your company.

a)

True

b)

False

13.

Customer Service is delivered by the customer service department

a)

True

b)

False

14.

Before you do anything else, you must ?

a)
  • Define your ideal client

b)
  • Create a business plan

c)
  • Create good processes

15.

If you do everything the client asks, and you ask nothing in return, you are ?

a)
  • A customer service superstar

b)
  • A replaceable commodity

16.

Good service must be built into every . . .

a)
  • Job

b)
  • Job Description

c)
  • Employee Evaluation

d)
  • All of these

17.

When hiring for customer service, which comes first, according to Don Crawley?

a)
  • Technical Talent

b)
  • People Skills

c)
  • Salary

18.

All customers are worth keeping.

a)

True

b)

False

19.

You MUST place requirements on the Client if you want them to stay.

a)

True

b)

False

20.

Clients have to follow your processes and rules - just like employees.

a)

True

b)

False

21.

Your success in implementing your processes is determined by your employees? talent and temperament.

a)

True

b)

False

22.

Service can only be excellent when the behavior of the client is consistent with the service model of the consultant.

a)

True

b)

False

23.

Customer Service is a one-way relationship in which you give and the client takes.

a)

True

b)

False

24.

To make clients feel cared for, it helps to always

a)
  • Bill promptly

b)


Send performance surveys

c)
  • Close the loop

25.

All SOPs should be ?

a)
  • Customized per client

b)
  • Profitable by default

c)
  • Clearly posted

26.

Which of these need to play their role in order for you to provide great customer service?

a)
  • Your employees

b)
  • Your clients

c)
  • Your processes

d)
  • All of these

27.

An ideal __________ gives you a great opportunity to introduce your clients to your processes.

a)
  • Sales process

b)
  • First job

c)
  • Contract

28.

You can’t control people, but you can control ?

a)
  • Your processes

b)
  • Your employees

c)
  • Your clients

d)
  • Pay scales

29.

Every job and client are unique

a)

True

b)

False

30.

You should do whatever it takes to get the job done, and then adopt good practices later

a)

True

b)

False

31.

Your first visit should set you apart as an expert and a professional

a)

True

b)

False

32.

You client welcome letter should be a quick one-paragraph PR tool

a)

True

b)

False

33.

Documenting 80-90% of ?normal? operations is awesome

a)

True

b)

False

34.

You do not need to respect people to treat them with respect

a)

True

b)

False

35.

Clients draw a clear line between you and your outsourced resources/employees

a)

True

b)

False

36.

Clients will do (and expect) what you train them to do (and expect)

a)

True

b)

False

37.

When a measure becomes a target, it ceases to be a good measure

a)

True

b)

False

38.

Who needs to "play their role" for your company to provide excellent service?

a)
  • Client

b)
  • Employees

c)
  • Both clients and employees


39.

To define a great customer service program, you need to start by defining the clients you serve.

a)

True

b)

False

40.

Ideally, your company will be good or excellent at everything.

a)

True

b)

False

41.

When it comes to sales people and technicians, you get the behavior you reward.

a)

True

b)

False

42.

You should collect customer service advice and gradually adopt all of it when you can.

a)

True

b)

False

43.

When you define excellence, you help to set client expectations.

a)

True

b)

False

44.

No SOP should lose money by default.

a)

True

b)

False

45.

Customer service should be ?

a)
  • Consistently good


b)
  • Sustainably good


c)
  • Profitable

d)
  • All of these


46.

If you can only pick one, you should create cusomter service experiences that are

a)
  • Excellent

b)
  • Consistent

c)
  • 10x

47.

If you haven’t intentionally defined policies, you might be "accidentally" incentivizing employees in bad behavior.

a)

True

b)

False

48.

Which of these SOPs can help create good service by default?

a)
  • Close the loop


b)
  • Let employees do what they want


c)
  • Have sales people advocate for the client

49.

Why is a "coasting" employee a bad thing for customer service?

a)
  • Clients may think they don’t care

b)
  • You’re not getting your money’s worth

c)
  • They steal

50.

Great Customer Service should change ?

a)
  • The client?s perception of what you sell


b)
  • How you sell service


c)
  • The nature of what clients believe they are buying


d)
  • All of these


51.

You should provide excellent, fast service …

a)
  • Every time


b)
  • Whenever possible


c)
  • When it fits your business model


d)
  • Never

52.

Your employees should be ?

a)
  • Nice

b)
  • Competent enough to give good service


c)
  • Supremely competent


53.

It's extremely important to make sure that automation reduces friction rather than increases it.

a)

True

b)

False

54.

One example of automation that's good for you and bad for the client is automatically closing old tickets

a)

True

b)

False

55.

If an automation cost a lot and is rarely used or a client doesn't like it, it should be discarded.

a)

True

b)

False

56.

If your automation makes promises on your behalf, clients will judge you on the follow-through

a)

True

b)

False

57.

Clients will never be happy with automated processes, even if well implemented

a)

True

b)

False

58.

No SOP should be designed to lose money by default

a)

True

b)

False

59.

According to Karl, sometimes automation is good even if it loses money

a)

True

b)

False

60.

When you eliminate the human component, you reduce client feedback

a)

True

b)

False

61.

Which of these are good reasons to automate?

a)
  • Reduce customer friction


b)
  • Provide better service


c)
  • Make more money


d)
  • All of these


62.

According to a study by Capterra, 72% of customers blame their bad service experiences on ?

a)
  • Having to explain their issue to multiple people


b)
  • Inability to get someone on the phone


c)
  • Having to use web forms


63.

Which is not a good reason to automate a process?

a)
  • It's good for you and the client


b)
  • It's good for the client but not for you


c)
  • It's good for you but not the client


64.

If automation is good for everyone, and doesn't lose money, you need to

a)
  • Make sure the implementation is working well


b)
  • Set it and forget it


c)
  • Outsource its execution


65.

With any automation, client feedback should be requested ? (choose the best option)

a)
  • The first time they use it


b)
  • For the first month


c)
  • All the time, continuously


66.

If you have more than two automation tools, the probability that they overlapping functions is

a)
  • Very Low


b)
  • About Even


c)
  • Very High


67.

"Set it and forget it" is ?

a)
  • A recipe for disaster


b)
  • A comforting feeling


c)
  • The great advantage of automation