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Placement Test MDS 2023

Total questions: 60

Worksheet time: 1hrs 29mins

Name
Class
Date
1.

[Bliklan-MDS Existing] Which of the following options is NOT Bliklan Offsite Inventory?

a)

Sponsored Products​

b)

Affiliate​

c)

Google Ads​

d)

Collaborative Ads

2.

[Excel Intermediate-MDS Existing] Gambar di atas menunjukkan sebuah:

a)

Column chart

b)

Bar graph

c)

Line chart

d)

Pie chart

3.

[Bliklan-MDS Existing] Sponsored Products have inventory on how many pages?

a)

4

b)

5

c)

6

d)

7

4.

[Bliklan-MDS Existing] Which of the following options is NOT bidding type on the new Bliklan?

a)

ROI bidding

b)

Automatic Bidding

c)

CPC – Category Bidding

d)

CPC – SKU Bidding

5.

[Bliklan-MDS Existing] Which of the following options is NOT Buying Type across Bliklan Inventories?

a)

Cost per Click

b)

Cost per Thousand

c)

Cost per Day

d)

Return on Investment

6.

[Bliklan-MDS Existing] In what position is Bliklan inventory for Homepage Carousel Banner?

a)

2

b)

3

c)

4

d)

5

7.

[Bliklan-MDS Existing] Which of the following channels are not inventory Paid Ads?

a)

Programmatic Ads​

b)

Facebook Ads​

c)

Instagram Ads​

d)

Google Ads

8.

[Bliklan-MDS Existing] Which of the following placements are Bliklan Inventories?

a)

Sponsored Promotion & Payment Options

b)

Paid Delivery Products & Sponsored Promotion

c)

Affiliate & Onsite Search

d)

Affiliate & Onsite Purchase

9.

[Bliklan-MDS Existing] Which of the following inventories is NOT Affiliate exposure?

a)

Email Blast​

b)

Homepage Blibli​

c)

Coupon Panel​

d)

Top Promo List

10.

[Bliklan-MDS Existing] What should be considered upon Sponsored Product creation?

a)

Daily Budget

b)

SKU Selection​

c)

Bidding​

d)

All Correct

11.

[Bliklan-MDS Existing] Which of the following statement is TRUE?

a)

Premium Placement is opened only during Blibli campaigns (i.e Big Pay Day, Double Day)​

b)

Brands should be registered as Sellers in Blibli in order to buy Bliklan Inventories

c)

Sponsored Products SKU has ‘iklan’ badge in top right of SKU image

d)

The higher the clicks of Sponsored Products campaign, the performance is deemed not performing​

12.

[Commercial Report & Data Analysis-MDS Existing] An e-commerce company notices that 80% of TPV come from 20% of their sellers. Which principle is this an example of?

a)

The 50/50 rule

b)

The 80/20 rule (Pareto principle)

c)

The law of diminishing returns

d)

The law of supply and demand

13.

[Commercial Report & Data Analysis-MDS Existing] What is a key benefit of using data visualization techniques in data analysis?

a)

They allow you to present complex data in a simple and understandable way

b)

They eliminate the need for statistical analysis

c)

They are more accurate than other data analysis methods

d)

They can be used to manipulate data to support a predetermined conclusion

14.

[Commercial Report & Data Analysis-MDS Existing] Which of the following metrics is commonly used to measure BR Performance,Except?

a)

TPV

b)

Transacting User

c)

Active Seller

d)

No of campaign

15.

[Commercial Report & Data Analysis-MDS Existing] The following are the merchandising manager's considerations in manage performance data-driven decision making, except?

a)

Assignment Policy

b)

Seller’s Performance

c)

Communication Calendar

d)

Social Media Follower

16.

[Commercial Report & Data Analysis-MDS Existing] What is the purpose of statistical analysis in data analysis?

a)

Performance Evaluation

b)

data-driven decision making

c)

Prediction

d)

All Correct

17.

[Commercial Report & Data Analysis-MDS Existing] Which one is not part of Super Dashboard Portal?

a)

Daily Tracker Dashboard

b)

Seller/BR Dashboard

c)

Promotion Dashboard

d)

District Dashboard

18.

[Commercial Report & Data Analysis-MDS Existing] Which one is not a Blibli District?

a)

Central Java

b)

North Sumatera

c)

East Java

d)

Bali

19.

[Commercial Report & Data Analysis-MDS Existing] If we want to know the customer demographics of a Blibli District, which dashboard can we use?

a)

District Dashboard

b)

Customer Dashboard

c)

Seller/BR Dashboard

d)

Daily Tracker Dashboard

20.

[Commercial Report & Data Analysis-MDS Existing] What is the definition of Promotion budget (PRM) ?

a)

Budget promotion borne by Blibli (Marketing, Campaign, Business team), partners and brands*, excluding merchants and banks

b)

Budget promotion borne by Merchants

c)

Company subsidies for shipping costs

d)

Budget promotion borne by Blibli & Merchants

21.

[Commercial Report & Data Analysis-MDS Existing] Which one from the following option is not the main component when calculating the multiplier for BR recommendation target ?

a)

Target category by branch by commission type

b)

Achievement category by branch by commission type

c)

Main category of seller

d)

Seller badge

22.

[SEO-MDS Existing] What Does SEO Stand For?

a)

Search Engine Organization

b)

Search Engine Organic

c)

Search Engine Optimization

d)

Search Engine Optimism

23.

[SEO-MDS Existing] Below is the meaning of SEO is...

a)

Techniques for bringing visitors to the website through social media

b)

Techniques for bringing visitors to a website by increasing the website's ranking in search engines

c)

Techniques for bringing visitors to the website via email

d)

Techniques for bringing visitors to the website by placing online advertisements

24.

[SEO-MDS Existing] Pages that contain search results for a keyword on a search engine are called...

a)

Search Engine Data Pages

b)

Search Engine List Pages

c)

Search Engine Optimization Pages

d)

Search Engine Result Pages

25.

[SEO-MDS Existing] Below are the advantages of SEO compared to SEM?

a)

Has ad extensions (additional information on search engines)

b)

There is no charge for each click from the search engine to the website

c)

Can be targeted to specific users

d)

Relatively faster to appear and rank in search engine results

26.

[SEO-MDS Existing] SEO techniques used to get links from other websites are called...

a)

On-Page SEO

b)

Off-Page SEO

c)

Technical SEO

d)

Content SEO

27.

[SEO-MDS Existing] SEO techniques used to make the content of a website page higher quality are called?...

a)

On-Page SEO

b)

Off-Page SEO

c)

Technical SEO

d)

Content SEO

28.

[SEO-MDS Existing] SEO techniques that are used to make the content of a website page higher quality are called...

a)

On-Page SEO

b)

Off-Page SEO

c)

Technical SEO

d)

Content SEO

29.

[SEO-MDS Existing] The service from Google that functions to check keywords is called...

a)

Google Search

b)

Google Keyword Planner

c)

Google SERP

d)

Google Keyword Tool

30.

[SEO-MDS Existing] Below is not a best practice for optimizing product names on seller product pages

a)

The length of the product name is a minimum of 50-60 characters and a maximum of 150 characters

b)

No spamming (using repeated keywords)

c)

Use abbreviations and symbols in product names

d)

Use other keywords that are relevant to the product

31.

[SEO-MDS Existing] Below is not a best practice for optimizing product descriptions on seller product pages

a)

The length of the product description should be less than 350 words

b)

Added product advantages to the description

c)

Add product specifications / features / details to the description

d)

Use other keywords that are relevant to the product

32.

[Winning Over Your Seller-MDS Existing] Mention that what BR Role & Responsibility, Except?

a)

Develop Product Category

b)

Monitoring & Evaluate seller performance

c)

Identified The Best Opportunity For Growth

d)

Maintain Partnership

33.

[Winning Over Your Seller-MDS Existing] Below that is not included in the understanding of customer behavior is?  

a)

Discover

b)

Brand Authorized

c)

Evaluate

d)

Purchase

34.

[Winning Over Your Seller-MDS Existing] Ensure products are searchable, Competitive price, Promotion, Gimmicks, Combo, Join Campaigns. What process does it belong to?

a)

Discover

b)

Consideration

c)

Conversion

d)

Purchase

35.

[Winning Over Your Seller-MDS Existing] What Objective in Find Leads process?

a)

Get credible and potential leads that can bring impact to targets

b)

Not waste time and effort on low impact leads

c)

Get Decision Makers interested and say YES!

d)

Achieve long term business relationship and sustainability

36.

[Winning Over Your Seller-MDS Existing] How should we do in process Qualify Leads, Except?

a)

Always use data to back up

b)

Anticipate objections before they arise

c)

Identify partner needs and concerns

d)

Set progress and monitoring timeline

37.

[Winning Over Your Seller-MDS Existing] After initial back and forth chat via Whatssap, now it is time to move forward to …………. channel such as Zoom or in-person meeting.

a)

More Detailing Information to Seller

b)

More involved communication

c)

Come prepared with possible solutions

d)

Send the pitch deck immediately after the meeting

38.

[Winning Over Your Seller-MDS Exsisting] not enough manpower to open store in new platform, Posible Solution that can be use is?

a)

Offer special reduced margin (<20% vs regular margin) in return with TPV target of 25% from Tokopedia/Shopee, renewable every 3 months if Target is Met

b)

BR to assist with SKU uploads and submission to campaigns (with Seller’s approval), FBB solution for storage and fulfillment needs, Blibli creative team can assist with KV generation

c)

Create the store for Target Seller using documents that they have provided, then ask them to reset their password. Add the rest of the requirements/documents gradually (within the same month of Onboarding) so it doesn’t feel like a lot of tasks to do at once for the busy Target Seller

d)

All Correct

39.

[Winning Over Your Seller-MDS Existing] Margin commission is too high, Possible Solution that can be use is?

a)

Offer special reduced margin (<20% vs regular margin) in return with TPV target of 25% from Tokopedia/Shopee, renewable every 3 months if Target is Met

b)

BR to assist with SKU uploads and submission to campaigns (with Seller’s approval), FBB solution for storage and fulfillment needs, Blibli creative team can assist with KV generation

c)

Create the store for Target Seller using documents that they have provided, then ask them to reset their password. Add the rest of the requirements/documents gradually (within the same month of Onboarding) so it doesn’t feel like a lot of tasks to do at once for the busy Target Seller

d)

All Correct

40.

[Winning Over Your Seller-MDS Existing] How we can increase Traffic and awareness?

a)

Barter of exposure on Sellers’ social media

b)

Exclusive launch

c)

Exclusive bundles

d)

All Correct

41.

[Winning Over Your Seller-MDS Existing] Activating complete Logistics options, especially Instant and Sameday is the way to improve?

a)

OS Seller

b)

Assorment Completeness

c)

Conversion

d)

All Correct

42.

[Excel Intermediate-MDS Existing] Penulisan syntax LOOKUP yang benar pada Microsoft Excel yaitu:

a)

LOOKUP (lookup_value, lookup_vector, [result_vector])

b)

LOOKUP (lookup_value, table_array, col_index_num, [range_lookup])

c)

HLOOKUP (lookup_value, lookup_vector, [result_vector])

d)

VLOOKUP (lookup_value, table_array, col_index_num, [range_lookup])

43.

[Excel Intermediate-MDS Existing] Rumus VLOOKUP pada Microsoft Excel digunakan untuk ...

a)

Menemukan nilai dari tabel yang disusun secara horizontal

b)

Membuat perbandingan logis antara nilai dan perkiraan

c)

Menemukan berbagai hal dalam tabel atau rentang menurut baris

d)

Menghitung jumlah sel yang berisi angka, dan menghitung angka dalam daftar argument

44.

[Excel Intermediate-MDS Existing] Data Validation pada Microsoft Excel digunakan untuk…

a)

Menjumlahkan angka dalam rentang atau sekelompok sel

b)

Membatasi tipe data atau nilai yang dimasukkan pengguna ke sel

c)

Menganalisis data yang memungkinkan pengguna melihat perbandingan, pola, dan tren dalam data

d)

Menggambarkan data-data yang berupa angka-angka dengan bentuk yang lebih sederhana secara detail

45.

[Excel Intermediate-MDS Existing] Formula yang benar untuk mendapatkan “Discount” yang didapatkan dari pembelian unit yaitu:

a)

=VLOOKUP(E2;A3:B7;2;1)

b)

=VLOOKUP(E2;A3:B7;2;0)

c)

=VLOOKUP(A3:B7;2;FALSE)

d)

=HLOOKUP(E2;A3:B7;2;FALSE)

46.

[Excel Intermediate-MDS Existing] Formula yang benar untuk menemukan “Title” dari kode buku, yaitu:

a)

=VLOOKUP(A15,B2:C12,2,TRUE)

b)

=VLOOKUP(A15,B2:C12,2,FALSE)

c)

=HLOOKUP(A15,B2:C12,3,FALSE)

d)

=VLOOKUP(A15,B2:C12,2,)

47.

[Excel Intermediate-MDS Existing] Tentukan formula yang benar untuk mengisi data “Merchant Name” sesuai dengan “Merchant ID”, yaitu:

a)

=HLOOKUP(A12;B5:E8;2;1)

b)

=VLOOKUP(A12;B5:E8;2;FALSE)

c)

=HLOOKUP(A12;B5:E8;2;FALSE)

d)

=VLOOKUP(A12;B5:E8;2;TRUE)

48.

[Excel Intermediate-MDS Existing] Formula yang benar untuk mendapatkan nomor baris dari code MTA-0749499-00002 pada table diatas, yaitu:

a)

=MATCH(C9;C2:C15;1)

b)

=MATCH(C9;C2:C15;0)

c)

=INDEX($B2:$B$15;MATCH(C9;C2:C15;0))

d)

=INDEX($B2:$B15;MATCH(C9;C2:C15;1))

49.

[Excel Intermediate-MDS Existing] Formula yang benar untuk menemukan “Product_name” dari code MTA-0534833-00001, yaitu:

a)

=INDEX($B$2:$B$15;MATCH(C5;C2:C15;0))

b)

=INDEX($B$2:$B$15;MATCH(C5;C2:C15;1))

c)

=INDEX($B$2:$B$15;MATCH(C5;$C$2:$C$15;0))

d)

=INDEX($B$2:$B$15;MATCH(C5;$C$2:$C$15;1))

50.

[Excel Intermediate-MDS Existing] "Pre-sales" dan "Conference Attendance" pada chart di atas disebut:

a)

accent

b)

key

c)

labels

d)

legend

51.

[Effective Presentation-MDS Existing] Which one is not the objective of presentation?

a)

To persuade

b)

To inform

c)

To tell the story

d)

To entertain

52.

[Effective Presentation-MDS Existing] What you need to consider when prepare the presentation?

a)

Presentation objectives

b)

Structure presentation

c)

Visual presentation

d)

All answers are correct

53.

[Effective Presentation-MDS Existing] Knowing your audience is less important when preparing the presentation.

a)

TRUE

b)

FALSE

54.

[Effective Presentation-MDS Existing] In visualizing your presentation, you must consider ‘triple five rule’, what are they?

a)

Words, Sentences, Slides

b)

Words, Slides, Contents

c)

Contents, Sentences, Slides

d)

Sentences, Words, Contents

55.

[Effective Presentation-MDS Existing] One of the strategic approaches that helps your audience follow and make sense of the point of a persuasive presentation is_________

a)

Power  

b)

Logic

c)

Agreement

d)

Sympathy

56.

[Effective Presentation-MDS Existing] The Instant conclusions that you draw when meeting someone for the first time will help you grab your audience's attention and keep them interested all throughout your presentation. That’s the benefit of ...

a)

intonation

b)

gesture

c)

first impression

d)

eye contact

57.

[Effective Presentation-MDS Existing] Nana wants to present the material to sellers. When presenting she opens her palms, offers a genuine smile, and takes up space with the audience. That is the example of _________

a)

Eye contact

b)

Voice power

c)

Gesture

d)

Body language

58.

[Effective Presentation-MDS Existing] When presenting the campaign program to the sellers, Hanny must consider some of the points below. What is the thing that not allowed to do by Hanny?

a)

Emphasis important points

b)

Showing enthusiasm

c)

Pointing at the audience

d)

Effective movement

59.

[Effective Presentation-MDS Existing] Ivan always tries to look into the eyes of audients when doing a presentation. He does that because he knows the benefits of making eye contact that is ______.

a)

Connected

b)

Making less nervous

c)

Participating in an activity

d)

All answers are correct

60.

[Effective Presentation-MDS Existing] After finishing the presentation, Beni is always asking the audients because giving questions to the audience is the way to ensure understanding.

a)

TRUE

b)

FALSE

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