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CHAPTER 9 : Strategy Implementation: Global Strategy

Total questions: 20

Worksheet time: 7mins

Name
Class
Date
1.

Which entry method involves shipping goods produced in the company’s home country to other countries for marketing?

a)

Licensing

b)

Franchising

c)

Exporting

d)

Joint Venture

2.

In licensing, what does the licensee pay to the licensing firm?

a)

Sales royalties

b)

Compensation for technical expertise

c)

Percentage of sales

d)

Manufacturing fees

3.

What is a quick method of obtaining local management and reducing risks of expropriation in a foreign country?

a)

Exporting

b)

Licensing

c)

Joint Venture

d)

Acquisition

4.

what must key stakeholders do to ensure the success of an alliance?

a)
  • Reject the alliance

b)
  • Accept the alliance

c)
  • Ignore the alliance

d)

Compete with the alliance

5.

What is a unique issue with measuring performance in international expansion?

a)
  • Return of Investment (ROI)

b)

Cultural adaptation

c)

Lack of resources

d)
  • Domestic focus

6.

What is the primary characteristic of turnkey operations in international entry?

a)

Facility transfer to the host country

b)

Fee for construction of operating facilities

c)

Rapid market entry

d)

Manufacturing plant development

7.

In which stage of international development does a primarily domestic company export some of its products through local dealers and distributors in foreign countries?

a)

Stage 1

b)

Stage 2

c)

Stage 3

d)

Stage 4

8.

What does the "Build, Operate, Transfer (B O T) concept" involve in international entry?

a)

Turning facility over to the host country immediately

b)

Operating facility for a fixed time, then turning it over to the government

c)

Joint management with the host country

d)

Licensing to the host country

9.

What is a means through which a corporation can use its personnel to assist a firm in a host country for a specified fee and time?

a)

Franchising

b)

Exporting

c)

Joint Venture

d)

Management contracts

10.

What characterizes Stage 3 (Primarily domestic company with international division) in the stages of International Development?

a)

Multinational corporation with global emphasis

b)

Local operating division in host country

c)

Establishing manufacturing facilities in key countries

d)

Exporting through local dealers

11.

What is a key requirement for strategic fit in international strategic alliances?

a)

Competitive rivalry

b)

Independent objectives

c)

Market expansion

d)

Fundamental values and shared vision

12.

In achieving strategic fit, partners in an alliance must be mutually dependent for what purpose?

a)

Gaining competitive advantage

b)

Reducing competition

c)

Achieving clear and realistic objectives

d)

Independent decision-making

13.

Stage 3 of international development, what does a primarily domestic company establish in addition to sales and service offices in key countries?

a)

Manufacturing facilities

b)

Joint ventures

c)

Licensing agreements

d)

Export divisions

14.

At which stage does a company eliminate middlemen and better control marketing by establishing its own sales company with offices in other countries?

a)

Stage 1

b)

Stage 2

c)

Stage 3

d)

Stage 4

15.

What is the primary characteristic of Stage 2 for a domestic company with an export division?

a)

Exporting through local dealers

b)

Licensing agreements

c)

Establishing own sales company

d)

Setting up manufacturing facilities

16.

In Stage 4 of international development, a multinational corporation with a multidomestic emphasis organizes managerial functions centrally.

a)

True

b)

False

17.

In Stage 1 of international development, a primarily domestic company establishes manufacturing facilities in foreign countries.

a)

True

b)

False

18.

Franchising involves the franchiser granting rights to another company to open a retail store, and in exchange, the franchisee pays a percentage of its sales as a royalty.

a)

True

b)

False

19.

In Stage 5 of international development, a multinational corporation with a global emphasis plans its product design, manufacturing, and marketing around worldwide considerations.

a)

True

b)

False

20.

In international strategic alliances, joint activities must have added value for customers and the partners.

a)

True

b)

False