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strategy

Total questions: 41

Worksheet time: 21mins

Name
Class
Date
1.

The CEO is meeting with his top managers to determine how best to compete successfully in the company's market. This group is developing the company's ________.

a)

A) strategy


b)

B) competitive advantage


c)

C) strengths and weaknesses


d)

D) opportunities and threats


2.

The top managers of the corporation are meeting to discuss how they will compete in their chosen markets and how they will attract and satisfy customers. These managers are discussing ________.


a)

A) the business model

b)

B) strategy

c)

C) their competitive advantage

d)

D) core competencies

3.

The main reason strategic management is important is ______

a)

A) it allows an organization to anticipate economic recessions

b)

B) it can make a difference in how well an organization performs

c)

C) it reduces uncertainty

d)

D) it simplifies the environment

4.

 Strategic management involves only the planning function

a)

true

b)

false

5.

A strategy defines how a company is going to make money.

a)

true

b)

false

6.

 Strategic management is not important for non-profit organizations because their focus is on providing a needed service, not on making a profit.


a)

true

b)

false

7.

 Defining the organizational mission forces managers to identify what ________.


a)

 its competitive advantage is


b)

what is the organization in business to do


c)

its capabilities are

d)

 pending legislation will affect the organization


8.

Managers perform an external analysis so that they know about ________.

a)

 the firm's basic beliefs and ethical priorities

b)

 what the competition is doing

c)

what vendors want

d)

their organization's core competencies

9.

Ali expects each person he hires for his online business to be involved in studying trends involving new technology, competitors, and customers. These employees are involved in

a)

external analysis

b)

internal analysis

c)

economic analysis

d)

industry analysis

10.

 ________ are positive trends in the external environment.

a)

Strengths

b)

Threats

c)

Weaknesses

d)

Opportunities

11.

A study of the external environment allows a manager to understand the ________ and ________ for the organization.

a)

threats; weaknesses

b)

 strengths; weaknesses

c)

strengths; opportunities

d)

opportunities; threats

12.

An organization's financial, physical, human, and intangible assets are known as its

a)

resources

b)

capabilities

c)

strengths

d)

core competencies

13.

The major value-creating capabilities of the organization are known as its ________.

a)

strengths

b)

competitive advantages

c)

core competencies

d)

resources

14.

The combined external and internal analyses are called ________.

a)

competitor analysis

b)

 industry analysis

c)

market analysis

d)

SWOT analysis

15.

After the SWOT analysis is complete, managers are ready to _______

a)

begin production

b)

identify competitors

c)

formulate strategies

d)

review the analysis

16.

The final step in the strategic management process allows an organization to understand the

a)

evaluate the effectiveness of the strategies used

b)

implementation of the strategies

c)

external environment

d)

resources and capabilities it possesses

17.

The first step in the strategic management process is analyzing the external environment.

a)

ture

b)

false

18.

Evaluating an organization's intangible assets is part of conducting an internal analysis in the strategic management process.

a)

true

b)

false

19.

A SWOT analysis includes an analysis of an organization's environmental opportunities and threats.

a)

true

b)

fase

20.

Top-level managers are responsible for ________ strategies.

a)

business

b)

corporate

c)

competitive

d)

functional

21.

Lower-level managers are responsible for ________ strategies.

a)

functional

b)

stability

c)

corporate

d)

tactical

22.

What are the three main types of corporate strategies?

a)

Stability, focus, and turnaround

b)

Growth, stability, and renewal

c)

Growth, cost leadership, and differentiation

d)

Stability, differentiation, and focus

23.

A ________ strategy is when an organization expands the number of markets served or the products offered.

a)

growth

b)

renewal

c)

stability

d)

retrenchment

24.

Organizations grow by using strategies of ________.

a)

concentration, integration, or stabilization

b)

integration, diversification, or differentiation

c)

 concentration, integration, or diversification

d)

integration, diversification, or functionalization

25.

An organization that grows using ________ focuses on its primary line of business and increases the number of products offered or markets served in this primary business.

a)

diversification

b)

horizontal integration

c)

vertical integration

d)

concentration

26.

In ________ integration, the organization becomes its own supplier so it can control its inputs.

a)

concentrated

b)

backward vertical

c)

forward vertical

d)

horizontal


27.

 In ________ integration, the organization gains control of its outputs by becoming its own distributor.


a)

diversified

b)

concentrated

c)

backward vertical

d)

forward vertical

28.

In ________, a company grows by combining with competitors.


a)

concentrated integration

b)

horizontal integration

c)

vertical integration

d)

lateral integration

29.

First Abu Dhabi Bank (FAB) completed the acquisition of 100% of Bank Audi's Egypt, This is an example of ________.

a)

backward integration

b)

forward integration

c)

horizontal integration

d)

lateral integration

30.

________ takes place when a company combines with other companies in different industries.

a)

diversification

b)

horizontal integration

c)

vertical integration

d)

concentration

31.

The Arab Contractors an Egyptian regional construction and contracting company has remained steady despite the entry of other companies into the industry. the Arab Contractors is likely pursuing a ________ strategy.

a)

renewal

b)

concentration

c)

stability

d)

differentiation

32.

 ________ strategies address declining performance through retrenchment and turnaround strategies.

a)

Renewal

b)

Stability

c)

Growth

d)

Functional

33.

When a firm integrates backward, it becomes its own distributor.

a)

true

b)

false

34.

A stability strategy is an organizational strategy in which an organization maintains the status quo.

a)

true

b)

false

35.

A firm's ________ strategy is an organizational strategy for how it will compete in its primary or main market.

a)

primary

b)

competitive

c)

market

d)

concentration

36.

A cost leadership strategy requires a firm to ________.

a)

maintain the lowest cost structure

b)

maintain the lowest prices to its customers

c)

aim at a cost advantage in a niche market

d)

match its competition's prices

37.

Wizz air offers what it calls "no frills" flights: no snacks or meals on flights, small planes that fly to smaller airports away from the city centers. Wizz Air is likely following a ________ strategy.

a)

differentiation

b)

focus

c)

quality

d)

cost leadership

38.

A company that competes by offering unique products that are widely valued by customers is following a ________.

a)

leadership strategy

b)

differentiation strategy

c)

focus strategy

d)

functional strategy

39.

Apple is an example of a company that was ________.

a)

pursuing a cost leadership strategy

b)

stuck in the middle

c)

distinguishing itself from its competitors

d)

unable to develop a successful competitive strategy

40.

Ferrari sells very expensive, stylish, high-quality cars to very wealthy people.

Ferrari follows a ________ strategy

a)

functional

b)

focus

c)

differentiation

d)

quality

41.

Functional-level strategy directly supports the ________.

a)

corporate strategy

b)

operating strategy

c)

competitive strategy

d)

concentration strategy